Digital Revenue & Campaigns Manager

Gray Media, Inc.; Decatur (IL); On-site; USD 60,000 - 70,000; Full time

Benefits offered by this job

Medical, Dental and Vision Coverage

401(k) Plan with matching

Paid parental leave

Relocation PTO

Job summary

Gray Media, Inc. is seeking a Digital Sales Strategist to drive digital revenue growth across local TV and digital platforms. You will collaborate with sales leadership to shape strategy, identify client opportunities, and present integrated marketing solutions.

Responsibilities include managing campaigns end-to-end, coordinating assets and targeting, and coaching teams to boost adoption and renewals, while tracking market trends to refine tactics.

Responsibilities

• Digital Sales Strategy and Revenue Growth: Partner with the General Sales Manager, Digital Sales leadership, media executives, and station management to develop and execute digital revenue strategies.
• Identify opportunities to grow digital revenue among existing and prospective clients.
• Consult with clients and sales staff to understand business objectives, audiences, budgets, and outcomes.
• Recommend integrated digital marketing solutions across display, video, social, search, programmatic, streaming, email, targeting, retargeting, and more.
• Support the development of proposals, presentations, media plans, campaigns, and performance recommendations.
• Participate in client meetings, sales calls, and account reviews as needed.
• Help sales teams position digital products as strategic business solutions, not just media.
• Collaborate to increase digital adoption, retention, upselling, and renewals.
• Monitor market trends and competitive activity to inform strategy.
• Provide coaching and SME guidance to team members.

Job description

Gray Media, Inc. is seeking a Digital Sales Strategist to drive digital revenue growth across local TV and digital platforms. You will collaborate with sales leadership to shape strategy, identify client opportunities, and present integrated marketing solutions.

Responsibilities include managing campaigns end-to-end, coordinating assets and targeting, and coaching teams to boost adoption and renewals, while tracking market trends to refine tactics.