Digital Media Buyer

Gtecombv; United States; Remote; USD 50,000 - 90,000; Full time

Job summary

Join a forward-thinking eCommerce company as a Digital Media Buyer, where you'll lead strategic digital advertising campaigns. This role is vital for enhancing online presence and driving growth through data-driven strategies across platforms like Google Ads and Meta. Collaborate with a dynamic remote team to optimize budgets, target audiences effectively, and ensure campaign success. If you're a proactive thinker with a passion for digital marketing and a knack for analytical skills, this opportunity offers you the chance to shape the future of advertising in a rapidly growing company. Embrace the freedom to innovate and make a real impact!

Benefits

Flexible schedule

Remote work

Competitive salary

Results-driven environment

Collaboration with a dynamic team

Qualifications

• Over two years of experience in eCommerce, ideally in a DTC environment.
• Hands-on experience with Google Ads and Meta Ads.

Responsibilities

• Create, launch, and manage paid campaigns on Google Ads and Meta.
• Monitor KPIs, analyze performance, and create reports.

Skills

Digital Media Buying

Google Ads

Meta Ads

Analytical Skills

Audience Targeting

Creativity

Adaptability

Education

2+ years of experience in Digital Media Buying

Tools

Google Tag Manager

Google Analytics

Meta Pixel

Excel

Job description

Take your career to the next level by joining a leading eCommerce company that's redefining the industry for a greener and happier planet. With an extensive array of stores across diverse niches and countries, we offer limitless opportunities where ambition fuels success.

Discover your path to eCommerce freedom with us!

The Company in a Nutshell

GTEcom BV (https://gtecombv.com/) was established in 2018 and headquartered in The Netherlands. Our mission is to continue scaling our operations and opening & sustaining more successful global brands to achieve our target of $500M revenue and more than 50 stores worldwide by 2027. Our diverse team of 180 and growing remote e-commerce experts in their own niches from different parts of the world is helping us transform our vision of growing the company to a reality.

We are committed to cultivating a culture of hard work, freedom and responsibility, constant improvement, and positivity in our team.

The Upsides of Working with Us

• Thrive in a results-driven environment with the autonomy to shape your own approach
• Achieve a great work-life balance with remote work and a flexible schedule
• Enjoy a competitive salary that reflects your skills and contributions
• Collaborate with a dynamic remote team
• Be a key player in our rapidly growing company

We’re on the lookout for a Digital Media Buyer to join our expanding team and drive our company’s growth!

The Challenge

As our company continues to grow, we recognize the increasing importance of strategic digital advertising in reaching our target audiences effectively. To enhance our online presence and drive business growth, we are seeking a Digital Media Buyer to lead the planning, execution, and optimization of our digital media campaigns across platforms such as Google Ads and Meta (Facebook & Instagram), and more. This role is pivotal in ensuring our advertising efforts are data-driven and aligned with our business objectives.

Day in the Life of a Digital Media Buyer at GT Ecom

• Campaign Management: Create, launch, and manage paid campaigns on platforms like Google Ads, Meta (Facebook & Instagram), and others.
• Budget Management: Strategically allocate and optimize campaign budgets to maximize conversions and ROI.
• Audience Targeting: Utilize data-driven strategies like first-party data, lookalike audiences, retargeting, and intent-based targeting to drive results.
• Data & Reporting: Monitor KPIs, analyze performance, and create regular reports with insights and actionable recommendations.
• A/B Testing: Run continuous tests on creatives, ad copy, landing pages, and bidding strategies to improve campaign outcomes.
• Conversion Tracking: Set up and maintain conversion tracking tools such as Google Tag Manager, Meta Pixel, and UTM tracking to ensure accurate campaign measurement.
• Competitive Insights: Stay updated on industry trends, platform changes, and competitor strategies to stay ahead of the curve.
• Cross-Department Collaboration: Work closely with the creative, content, and analytics teams to develop high-performing ad materials and landing pages.

Success Drivers in the first 90 days for this Role

• Optimize Meta ads creation process to meet the expansion target
• Update Meta ads campaign structure with clear growth expansion strategy
• Run testing campaigns to optimize for ROAS and conversion rate

Your Team When You Join Us

As a Digital Media Buyer at our company, you'll play a key role in shaping our online advertising efforts. Reporting to the Chief Marketing Officer, you'll collaborate with a supportive team to plan and execute digital campaigns across platforms like Google Ads and Meta (Facebook & Instagram). Your focus will be on managing budgets effectively, targeting audiences strategically, and optimizing campaigns to achieve the best results.

We would love to hear from you if…

• Digital Media Buyer with over two years of experience, preferably in e-commerce, ideally within a Direct-to-Consumer (DTC) business environment.
• Platform Expertise: Hands-on experience with Google Ads (Search, Display, YouTube) and Meta Ads. Familiarity with platforms like TikTok, and/or Pinterest is a plus.
• Analytical Skills: Strong proficiency in Google Analytics, Excel, or Google Sheets for campaign analysis and reporting.
• Technical Skills: Experience with Google Tag Manager, Meta Pixel, and UTM tracking for accurate attribution and performance tracking.
• Creativity & Strategy: Ability to develop, test, and optimize ad creatives, messaging, and audience targeting strategies.
• Adaptability: Comfortable adjusting to platform updates, algorithm changes, and evolving trends in digital advertising.
• This role is perfect for a proactive, strategic thinker with a keen understanding of audience segmentation, bidding strategies, and data analysis.

If you are excited about the opportunity and feel like you are a good fit, we encourage you to apply today and talk to one of our recruiters. We look forward to seeing how your skills and experiences align with our vision.

Overview of Our Interview Process

1. Application Submission - We’ll start by reviewing your application.
2. Initial Contact - Our Recruiter will reach out to you to discuss the next steps
   1. Written Assessment - You will take a 10-minute test
   2. Initial Interview - To be conducted by one of our recruiters if you passed the Written Assessment.
3. Final Interview
   1. Meet with the Hiring Manager
4. Offer Discussion - If all goes well, we'll discuss the offer and invite you to our pre-onboarding process.
5. Pre-Onboarding Process
   1. Background Check: Verification of your identification and declared address.
   2. Reference Check: We’ll contact your three references for their feedback.
6. Onboarding: Once all checks are completed, we’ll initiate the onboarding process.