Commerce Media Manager (Fulltime, Remote)

24 Seven Talent; United States; Remote; USD 75,000 - 95,000; Full time

Job summary

A leading media agency is seeking an experienced Commerce Media Manager to lead onsite media execution across retail networks. This role requires strong campaign management skills and expertise in Walmart Connect, focusing on data-driven decision-making and team leadership. Ideal candidates will have a proven track record in managing retail media campaigns and a strategic mindset to optimize performance.

Benefits

Medical insurance

Vision insurance

401(k)

Qualifications

• 5+ years in digital media with 3+ years managing retail media campaigns.
• Expertise in WMC Audiences and self-service media buying.

Responsibilities

• Oversee self-service campaign management for Walmart Connect.
• Monitor performance dashboards and optimize campaigns.

Skills

Campaign Management

Data Analysis

Client Communication

Education

Bachelor’s degree in Marketing

Tools

Walmart Connect

Job description

This range is provided by 24 Seven Talent. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$75,000.00/yr - $95,000.00/yr

Our client, an integrated media agency, is looking to bring on an experienced Commerce Media Manager starting immediately. This role can be 100% remote, EST/CST hours, and set to start as soon as possible.

MUST HAVES:

• Must have at least 3 years of hands-on experience managing retail media campaigns (self-service buy implementation. Notably, self-service WMC display media buying experience).
• Must also have Walmart Connect Ad Certifications in 1) Walmart Onsite Display and 2) Measurement and Reporting

Overview:

We are seeking a hands-on, data-driven Commerce Media Manager to lead onsite media execution and optimization across select retail media networks. This role is ideal for a strategic yet executionally strong media leader who has direct experience managing self-service retail media platforms across a variety of retailers--primarily Walmart, secondarily Kroger and Target--and is comfortable guiding a team while staying actively involved in campaign setup, optimization, and analysis.

Responsibilities:

• Oversee and execute hands-on, self-service campaign management for Walmart Connect onsite media.
• Implement campaign setup including audience, campaign and ad group creation.
• Manage and optimize campaigns inflight including adjustments to campaigns and ad groups for delivery and performance.
• Monitor budget pacing and implement reallocations between ad groups and campaigns.
• Regularly monitor WMC performance dashboards to understand performance and inform optimizations and strategic recommendations.
• Partner with analytics and data teams to facilitate consolidated campaign reporting.
• Liaise with WMC team to facilitate smooth transition of onsite display from MS to SS as well as on an ongoing, consultative basis.
• Lead troubleshooting and platform-related issue resolution, staying current with platform updates, beta opportunities, and best practices across major retail media networks.
• Establish clear performance expectations and best practices for self-service campaign management, ensuring the team is leveraging automation, bid strategies, and audience targeting effectively.
• Foster a collaborative team culture, encouraging knowledge sharing, process efficiencies, and innovation.
• Act as an onsite RMN SME to clients, translating media performance into actionable business insights that align with client goals.
• Contribute to client presentations and performance reviews, providing insights on media mix effectiveness and campaign optimizations.

Requirements:

• 5+ years of experience in digital media, with at least 3 years of hands-on experience managing retail media campaigns.
• Expertise in WMC Audiences including behavioral and advanced targeting, customer attributes and shopping journey.
• Hands-on experience with self-service WMC display media buying.
• Proven track record of cross-channel media expertise, including search, programmatic, and display.
• Strong understanding of bid strategies, audience segmentation, and attribution models within retail media networks.
• Strong ability to translate data insights into strategic recommendations for optimizations and media mix improvements.
• Strong client communication and presentation skills, with the ability to simplify complex media strategies for non-technical stakeholders.
• Highly organized, proactive, and comfortable in a fast-paced, performance-driven environment.
• Ability to manage multiple campaigns and team workflows effectively while maintaining a strategic growth mindset.
• Bachelor’s degree in Marketing, Advertising, Business, or a related field.
• Walmart Connect Ad Certifications in 1) Walmart Onsite Display and 2) Measurement and Reporting

If you are interested in and qualified for this role, please forward your resume today!

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Staffing and Recruiting

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Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

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