Digital Marketing & Web Tech Specialist

Dugood; Beaumont (TX); On-site; USD 60,000 - 90,000; Full time

Job summary

DuGood is seeking a Web and Marketing Technology Specialist to drive digital campaigns, manage the online presence, and optimize marketing tech stacks. You will analyze data to improve engagement, conversions, and campaign performance while ensuring regulatory compliance and brand consistency.

You will collaborate with departments to support product launches, member communications, and educational initiatives, leveraging CRM, automation, and analytics tools to deliver measurable impact.

Qualifications

• Bachelor's degree in Computer Science, Web Administration, or a related field, or equivalent academic and work experience.

Responsibilities

• Plan, create, and execute digital marketing campaigns across email, search, display advertising, and other digital channels.
• Manage website content, landing pages, microsites, and other digital resources to ensure information remains accurate, relevant, and compliant.
• Develop and manage digital content that supports products, services, campaigns, and financial education initiatives.
• Administer and optimize marketing technology platforms, including CRM, email marketing, marketing automation, and analytics tools.
• Partner with departments across the credit union to support digital campaigns, product launches, and member communications.
• Track performance metrics, analyze results, and recommend improvements to campaigns, content, and targeting strategies.
• Ensure digital content meets regulatory requirements and maintains brand consistency across all channels

Skills

Analytical thinking

Communication

Project management

Team collaboration

Education

Bachelor's degree in Computer Science or Web Administration or related field

Tools

Microsoft Office

Adobe Creative Suite

Google Analytics

CRM platforms

Email marketing systems

Marketing automation tools

Social media management platforms

Business intelligence tools

Job description

DuGood is seeking a Web and Marketing Technology Specialist to drive digital campaigns, manage the online presence, and optimize marketing tech stacks. You will analyze data to improve engagement, conversions, and campaign performance while ensuring regulatory compliance and brand consistency.

You will collaborate with departments to support product launches, member communications, and educational initiatives, leveraging CRM, automation, and analytics tools to deliver measurable impact.