Digital Marketing Specialist

LifeBridge Health; Baltimore (MD); On-site; USD 44,000 - 66,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

403(b) retirement plan with employer‑s

Tuition reimbursement

Generous paid time off

Fitness discounts

Free on-site parking

Job summary

LifeBridge Health in Baltimore is seeking a Digital Marketing Specialist to support expanding digital marketing initiatives. You will plan, create, and execute campaigns across social media, email, websites, and reputation management.

The ideal candidate has a Bachelor's in marketing, communications, digital media, or related field and 3–5 years of digital marketing experience. The role emphasizes data-driven insights to improve patient engagement and brand presence.

Qualifications

• Bachelor's degree required or equivalent in marketing, communications, digital media, or a related field.
• 3–5 years of relevant digital marketing experience.
• Strong data-driven mindset with ability to derive insights from campaigns.

Responsibilities

• Plan, creating, and executing marketing campaigns across digital platforms including social media, email, websites, and reputation management.
• Leverage data-driven insights to optimize campaigns and improve engagement.
• Collaborate with cross-functional teams to ensure brand consistency and campaign effectiveness.

Skills

Digital marketing

Data analytics

Social media management

Education

Bachelor's degree in marketing, communications, digital media, or related field

Job description

Rubin Institute for Advanced Orthopedics (RIAO)

The Rubin Institute for Advanced Orthopedics (RIAO) is a renowned orthopedic center located at Sinai Hospital in Baltimore, Maryland. We offer comprehensive care for both adults and children, including specialized services such as limb lengthening, joint preservation and replacement, and hand and upper extremity surgery.

Digital Marketing Specialist

We are seeking a Digital Marketing Specialist to support LifeBridge Health's growing digital marketing initiatives. This position will be instrumental in planning, creating, and executing marketing campaigns across digital platforms, including social media, email, websites, and reputation management. The ideal candidate is detail-oriented, tech-savvy, and passionate about using data-driven insights to create engaging digital experiences that connect people to healthcare.

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  Education: Bachelor's degree in marketing, Communications, Digital Media, or a related field.
  
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  Experience: 3-5 years of relevant experience in digital marketing.
  
  

Pay Range: $31.94 to $47.91

Base pay is determined by a variety of factors, including the market range, candidates' qualifications and experience, as well as internal peer equity.

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  Medical, dental, and vision coverage starting the first of the month after hire, plus wellness programs and mental health support
  
• 
  403(b) retirement plan with employer match, pension, and life and disability insurance
  
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  Tuition reimbursement toward advanced degrees and specialty certifications
  
• 
  Generous paid time off, fitness discounts, and free on-site parking
  
  

About LifeBridge Health

LifeBridge Health is a dynamic, purpose-driven health system redefining care delivery across the mid-Atlantic and beyond, anchored by our mission to "improve the health of people in the communities we serve." Join us to advance health access, elevate patient experiences, and contribute to a system that values bold ideas and community-centered care.

With over 14,000 employees, 130 care locations, and two million annual patient encounters, we combine strategic growth, innovation, and deep community commitment to deliver exceptional care anchored by five leading centers in Maryland.

Our organization thrives on a culture of CARE BRAVELY-where compassion, courage, and urgency drive every decision, empowering teams to shape the future of healthcare.

LifeBridge Health complies with applicable Federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, sex or sexual orientation and gender identity/expression. LifeBridge Health does not exclude people or treat them differently because of race, color, national origin, age, disability, sex or sexual orientation and gender identity/expression.