Digital Marketing Manager

Trella Health; United States; Remote; USD 60,000 - 100,000; Full time

Job summary

An innovative firm is seeking a Digital Marketing Manager to elevate its brand presence through creative digital strategies and compelling content. This role requires a blend of creativity and analytical skills, focusing on managing the company's digital platforms, enhancing SEO, and driving social media engagement. The ideal candidate will thrive in a collaborative environment, bringing ideas to life through data-driven execution. Join a team that values continuous improvement and offers a flexible, remote-first work culture, along with competitive salaries and comprehensive benefits.

Benefits

Health, Dental, Vision & Voluntary Benefits

Competitive Salary & Bonus Plans

401k Retirement Savings

Unlimited PTO & 10 Paid Holidays

Flexible Work Hours

Equity Shares

Paid Leave Programs

Marketplace for discounted retail and entertainment

Qualifications

• Hands-on experience in digital marketing with a focus on brand strategy.
• Strong design skills and a portfolio showcasing impactful marketing assets.

Responsibilities

• Lead the strategy, design, and execution of web experiences to drive engagement.
• Optimize SEO strategies to improve visibility and organic traffic.

Skills

Digital Marketing

SEO

Content Creation

Social Media Marketing

Analytical Skills

Creative Problem-Solving

Education

Bachelor's Degree in Marketing or related field

Tools

WordPress

Google Analytics

SEMrush

Marketo

Adobe Illustrator

Job description

At Trella Health, we are passionate and committed to our mission – empowering meaningful change in healthcare. Since our founding in 2015, we continue to grow our team, enhance our solution and services offerings, accelerate into new markets, and expand our customer base. We are rapidly growing and are looking for new Trellavators to join our team!

“What is a Trellavator?” you ask. Innovate and elevate is the name of our game! We go above and beyond to collaborate with and support each other – we believe that when a colleague or customers succeeds, we succeed. By learning from others, building on our successes, and taking risks, we constantly raise the bar – continuous improvement is in our DNA. Our word is paramount, we keep our commitments, and we always follow through. We have a strong, reliable support system that fuels growth, collaboration, and passion – and together, we create a positive environment where everyone at Trella Health, including the customers we support, can thrive. Are you ready to learn more about the opportunities with our team? Trell-yeah you are!

Position Overview:

Trella Health is seeking a Digital Marketing Manager to turn strategy into results by bringing marketing plans to life with creativity and precision. This is an individual contributor role that blends digital expertise with creative execution — managing and optimizing Trella’s public website, building conversion-focused landing pages, delivering performance-driven campaigns, enhancing SEO, driving social media engagement, and more.

The ideal candidate is a hands-on digital and brand marketer with a sharp design eye, strong command of marketing tools and platforms, and a strategic mindset grounded in data. Equal parts creative powerhouse and digital problem-solver, this role is perfect for someone who thrives on bringing ideas to life through smart design, storytelling, and data-driven execution. If that sounds like you — we’d love to hear from you!

Location:Remote - US (Preference to applicants located in GA, TN, SC, NC, FL, TX & PA)

Reports to: Director of Growth

As the Digital Marketing Manager at Trella, you will:

• Own and elevate Trella Health’s digital brand presence by leading the strategy, design, and execution of high-performing web experiences that drive engagement, conversions, and brand storytelling.
• Design and deliver compelling digital and print content, including asset creation for emails, social media, display ads, event materials, presentations, branded collateral, and more.
• Lead advertising efforts across digital and print, driving campaign concept development, creative design, budget and ROI management, and alignment with brand goals and measurable outcomes.
• Execute and optimize SEO strategies to improve visibility, ranking, and organic traffic using data-driven insights.
• Partner with the Content Specialist to design scroll-stopping social content, ensuring every post is visually compelling, brand-aligned, and optimized for engagement.
• Monitor and analyze digital performance (web and social), using insights to inform content, design, and campaign decisions.
• Support cross-functional marketing efforts — from building emails and managing digital tools like live chat and meeting schedulers to enhancing internal and external presentations with polished, on-brand slide design.
• Partner with PeopleOps to support employer branding through digital content, LinkedIn campaigns, and internal brand experiences.
• Serve as a brand guardian by maintaining consistent application of our visual and voice standards across all marketing touch points.

This job might be a fit for you if you have:

• Creative problem-solver with a bias for action — you approach challenges with curiosity and turn ideas into polished, on-brand executions.
• Strong design skills and a sharp visual eye, with a portfolio that showcases high-quality digital and print marketing assets that are both impactful and brand-aligned.
• Experienced in managing WordPress sites with a focus on UX, performance, and conversion — plus working knowledge of HTML/CSS for basic edits and troubleshooting.
• Deep understanding of SEO best practices, including technical SEO, keyword strategy, and content optimization to drive organic growth, using tools like SEMrush, Google Search Console, and other analytics platforms.
• Hands-on experience with social media marketing, including campaign planning, content creation, performance tracking, and platform-specific strategies (especially LinkedIn).
• Strong analytical and problem-solving skills, with the ability to connect data points to creative decisions using tools like Google Analytics, Salesforce, and marketing automation platforms such as Marketo.
• A growth-oriented, self-starter attitude — you stay current with marketing trends and proactively identify opportunities for improvement.

Trella Health provides unmatched, actionable market intelligence to post-acute care and value-based care providers of all sizes. Our industry leading analytics paired with CRM and EHR integration workflows positions us as the most advanced sales enablement platform for the post-acute care market. One of only a few companies to be deemed both a Qualified Entity by CMS and an Innovator under its Virtual Research Data Center Program, Trella has elite access to billions of performance metrics and referral data to enable competitive positioning across the market. Its standardized insights, representing 90% of all lives 65+ U.S. population, help customers identify, engage, and manage critical relationships and advance their organizations with certainty.

Since launching our first product in 2016, we have experienced tremendous growth and have highlighted a few key data points to get an at-a-glance view of Trella:

• Over 800 customers including 10 of the top 10 post-acute providers and 4 of the top 10 health systems
• Over 120 team members and growing
• Recognized as one of Modern Healthcare’s “Best Places to Work” in consecutive years and were ranked in the Top 50 startups in the US by LinkedIn
• Headquartered in Atlanta, GA with remote hubs in Nashville, Philadelphia, Raleigh, and the Philippines

The Trellavator Experience:

At Trella Health, you can expect to join a welcoming team that truly embodies our core values. Our collaborative culture is anchored by trust, transparency, and inclusion — and we also have a lot of fun. No matter where you work, at Trella Health you can expect an awesome team, frequent virtual gatherings, engaging events, casual attire, and more.

We offer competitive salaries with a comprehensive benefits package to all employees and provide an environment that fosters work-life harmonization with Flexible Paid Time Off, along with remote-first work arrangements. As we continue to see exponential growth, our goal is to continue to put team members first and strive to offer our team members the best culture and benefits possible. Some of the benefits we provide are:

• Health, Dental, Vision & Voluntary Benefits
• Competitive Salary & Bonus Plans
• 401k Retirement Savings
• Unlimited PTO & 10 Paid Holidays
• Flexible Work Hours
• Equity Shares
• Paid Leave Programs
• Marketplace for discounted retail and entertainment

Equal Opportunity Employer

Trella Health is an equal opportunity employer. All persons will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, handicap, veteran status, genetic information, or any other protected status as recognized by federal, state, or local laws.

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