Digital Marketing Lead — Hybrid, Data-Driven Growth

Abel Communications; Baltimore (MD); Hybrid; USD 70,000 - 90,000; Full time

Benefits offered by this job

Health, dental, and vision insurance

Flexible work schedule

Professional development opportunities

Job summary

Abel Communications, located in Baltimore, MD, seeks a Digital Marketing Manager to lead integrated digital strategies and campaigns. The ideal candidate will have 4-7 years of digital marketing experience, particularly in agency settings, and will be proficient in social media, analytics, and content creation.

The position emphasizes client advisory and requires expertise in managing paid media across platforms like LinkedIn and Google Ads. Abel fosters a collaborative workplace and emphasizes professional development, offering a hybrid work environment with competitive benefits.

Qualifications

• 4-7 years in digital marketing, social media, or a related role.
• Experience developing and executing organic and paid social campaigns.
• Agency experience preferred.

Responsibilities

• Develop digital strategies and campaigns.
• Lead paid campaign strategy and execution.
• Monitor campaign performance and interpret analytics.

Skills

Digital marketing strategy

Social media management

LinkedIn marketing

Analytics interpretation

Client relationship management

Education

BA/BS in Marketing, Communications, or related field

Tools

Google Ads

Meta

TikTok

Job description

Abel Communications, located in Baltimore, MD, seeks a Digital Marketing Manager to lead integrated digital strategies and campaigns. The ideal candidate will have 4-7 years of digital marketing experience, particularly in agency settings, and will be proficient in social media, analytics, and content creation.

The position emphasizes client advisory and requires expertise in managing paid media across platforms like LinkedIn and Google Ads. Abel fosters a collaborative workplace and emphasizes professional development, offering a hybrid work environment with competitive benefits.