Digital Marketing Experience Manager II

Hawaiian Telcom; Cincinnati (OH); On-site; USD 85,000 - 110,000; Full time

Job summary

Hawaiian Telcom is seeking a Digital Experience Marketing Manager II to lead digital initiatives across altafiber platforms. You will collaborate with IT, Product, and Marketing to enhance customer journeys on mobile and desktop, including shopping carts and self-service apps.

Responsibilities include requirements, testing, and roadmap support; you will craft wireframes, user flows, and experience specs while driving multiple projects with strong communication and analytical skills.

Qualifications

• Bachelor's degree or equivalent required.
• Marketing or Digital Marketing major preferred.
• Experience in digital marketing, UX/UI, or eCommerce.
• Ability to work cross-functionally and manage multiple projects.

Responsibilities

• Establish requirements, test, and execute digital experience projects across mobile and desktop.
• Create wireframes and user flows with IT, Product, and Marketing teams.
• Perform User Acceptance Testing (UAT) and Testing Plan Execution.
• Assist with Digital Experience Roadmap creation and strategy.

Skills

Communication

Wireframing

UX design

Customer journey mapping

Ecommerce flows

Figma

Prototyping tools

Project management

Analytical skills

Cross-functional collaboration

Education

Bachelor's Degree or equivalent

Marketing or Digital Marketing major preferred

Tools

Figma

Job description

Job Purpose

The Digital Experience Marketing Manager II role is responsible for working cross-functionally with IT, Product, Contact Center Ops, Branding and Marketing to develop digital experience projects to enhance our experience for both new and existing customers. This role will work across all digital platforms (mobile/desktop), for both altafiber - Hawaiian Telcom, including: altafiber.com, Hawaiiantel.com, website shopping carts, company self-service platforms - applications.

Essential Functions

• Establish requirements, test, and execute projects based on the digital experience roadmap, for both mobile and desktop; this includes monthly, quarterly, and off-cycle projects
• User Acceptance Testing (UAT)
  • Testing Plan Creation
  • Testing Plan Execution (Monthly, quarterly, and off-cycle)
• Assist with Digital Experience Roadmap Creation and the strategy behind the roadmap
• Work with IT to solve in-production user experience and performance issues affecting our digital platforms as well as needed enhancements and improvements
• Collaborate with IT, Product, and Marketing teams to create wireframes, user flows, and experience requirements for digital enhancements across websites, shopping carts, and self-service applications

Experience

• 3 to 5 years in digital marketing, digital experience, eCommerce, UX/UI, or related disciplines
• Experience working with website shopping carts, online ordering flows, digital self-service platforms, or eCommerce experiences preferred

Education

Four years of College resulting in a Bachelor's Degree or equivalent

Marketing or Digital Marketing major preferred

Special Knowledge, Skills And Abilities

• Strong communication skills, both written and oral
• Experience with wireframing, UX design, customer journey mapping, eCommerce ordering flows, and Figma or similar prototyping tools preferred
• Excellent organization and project management skills
• Strong analytical skills
• Ability to work on multiple projects
• Ability to work independently
• Strong attention to detail
• Strong Problem solving skills
• Ability to work cross-functionally

Supervisory Responsibility

No supervisory responsibility