Digital Insights & Optimization Leader
Kohl's
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Zusammenfassung
Kohl's is seeking a Senior Manager, Digital Insights & Optimization to lead digital measurement, insights, and optimization across the digital ecosystem. You will partner with Digital, Merchandising, Marketing, and Technology to deliver trusted reporting, KPI measurement, and data-informed decisions that improve customer experiences and business performance.
With 7+ years in digital insights and 5+ years leading teams, you will establish governance, drive analytics platforms, and enable
Qualifikationen
- Bachelor's degree in Analytics, Business, Marketing, CS or related field.
- 7+ years leading digital insights, measurement, optimization, or digital strategy.
- 5+ years of managing high-performing teams.
- Expertise in digital measurement and experience platforms (Adobe Analytics, GA).
Aufgaben
- Define and execute Kohl's digital measurement and insights strategy.
- Partner with Digital, Merchandising, Marketing, Tech to deliver insights.
- Develop dashboards, scorecards, and self-service reporting for stakeholders.
- Evolve measurement platforms and tagging infrastructure with Tech.
- Lead digital experience intelligence, experimentation, and optimization efforts.
- Drive enterprise-wide governance and KPI standards across teams.
Kenntnisse
Ausbildung
Tools
Jobbeschreibung
Kohl's is seeking a Senior Manager, Digital Insights & Optimization to lead digital measurement, insights, and optimization across the digital ecosystem. You will partner with Digital, Merchandising, Marketing, and Technology to deliver trusted reporting, KPI measurement, and data-informed decisions that improve customer experiences and business performance.
With 7+ years in digital insights and 5+ years leading teams, you will establish governance, drive analytics platforms, and enable
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