Digital Fundraising Manager — Drive Donor Growth & Impact

Inside Philanthropy; Washington, Northern (District of Columbia, KY); Hybrid; USD 80,000 - 100,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Flexible spending accounts

Pre-tax parking and transit accounts

403(B) plan with discretionary match

Life and AD&D insurance

Cell phone reimbursement

Headspace subscription

16 weeks paid parental leave

Unlimited PTO

Paid holidays

Job summary

Brady is seeking a Digital Fundraising Manager to lead and optimize end-to-end digital fundraising campaigns across email, SMS, ads, and website. You will manage paid media, implement segmentation, and ensure donor journeys align with Brady's mission.

Collaborate with Development and Communications teams, work with external vendors, and drive revenue growth while expanding the donor base and improving retention.

Qualifications

• At least 5 years of experience in direct-response digital fundraising.
• Experience with conversion-driven strategies and donor journeys.
• Experience with Engaging Networks, Facebook Ads Manager, P2P SMS, etc.
• Experience with fundraising CRMs; ROI, EveryAction and ActBlue preferred.
• Proficiency in analytics tools like Google Analytics and GTM.
• Strong written and verbal communication; able to respond to news breaks.

Responsibilities

• Oversee end-to-end digital fundraising campaigns across email, SMS, and digital ads.
• Lead paid media planning and buying across Facebook, Instagram, Snapchat, and TikTok.
• Serve as EveryAction platform lead; manage data segmentation and donor journeys.
• Collaborate with Development and Communications to align messaging.
• Develop monthly content and strategy plans to attract, engage, and convert donors.
• Lead annual fundraising campaigns and testing strategies to optimize performance.

Job description

Brady is seeking a Digital Fundraising Manager to lead and optimize end-to-end digital fundraising campaigns across email, SMS, ads, and website. You will manage paid media, implement segmentation, and ensure donor journeys align with Brady's mission.

Collaborate with Development and Communications teams, work with external vendors, and drive revenue growth while expanding the donor base and improving retention.