Digital CX Product Manager - Growth & Analytics
Farmers Insurance
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Benefits offered by this job
Job summary
Farmers Insurance is seeking a Customer Experience Product Manager to lead strategy and execution across our digital quoting and purchasing platform, driving specialty product sales growth and user adoption. You will partner with product, UX, and analytics to optimize the digital funnel, improve engagement, and accelerate revenue.
You will lead cross-functional teams, define requirements, and sponsor transformation projects while leveraging analytics to guide roadmap decisions and deliver
Qualifications
- Five plus years experience with customer understanding and insights delivery.
- Six plus years in analytics, performance reporting, and/or process improvement.
- Agile experience preferred; cross-functional collaboration with product, marketing, data, and analytics.
Responsibilities
- Drive Specialty sales growth within direct distribution channels (online and call center).
- Develop and document business and technical requirements for strategic initiatives.
- Lead cross-functional teams to develop, prioritize, and execute roadmaps and initiatives.
- Sponsor transformation projects and define strategy, requirements, prototyping, testing, and implementation.
- Lead executive conversations to align ideas and actions.
- Translate analytics into strategic recommendations to accelerate growth and improve UX.
Skills
Tools
Job description
Farmers Insurance is seeking a Customer Experience Product Manager to lead strategy and execution across our digital quoting and purchasing platform, driving specialty product sales growth and user adoption. You will partner with product, UX, and analytics to optimize the digital funnel, improve engagement, and accelerate revenue.
You will lead cross-functional teams, define requirements, and sponsor transformation projects while leveraging analytics to guide roadmap decisions and deliver
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