Digital Analytics Lead - Paid Media Insights

Fingerpaint Marketing; Hanover Township (NJ); On-site; USD 70,000 - 90,000; Full time

Job summary

A leading health and wellness agency is seeking a Digital Analyst to support media performance analysis across Display, Search, and Social channels. The successful candidate will have 4–6 years of media analytics experience, with agency experience preferred. Key responsibilities include analyzing performance data, creating dashboards in Looker Studio and Tableau, and managing large data sets with SQL and Excel. Strong analytical skills and the ability to provide actionable insights are essential for this fast-paced role.

Qualifications

• 4–6 years of experience in media analytics or a related digital analytics role.
• Agency experience strongly preferred.
• Hands-on experience with CM360, SA360, GA4 and Meta Ads.
• Strong SQL skills and advanced Excel ability required.
• Ability to translate data into actionable insights.

Responsibilities

• Analyze performance data across paid media channels.
• Build dashboards and reporting views in Looker Studio and Tableau.
• Manipulate and structure large data sets using SQL and Excel.
• Monitor campaign performance focusing on ROI and measurable results.

Skills

Media analytics

SQL

Excel

Looker Studio

Tableau

Data interpretation

Tools

CM360

SA360

GA4

Meta Ads

Job description

A leading health and wellness agency is seeking a Digital Analyst to support media performance analysis across Display, Search, and Social channels. The successful candidate will have 4–6 years of media analytics experience, with agency experience preferred. Key responsibilities include analyzing performance data, creating dashboards in Looker Studio and Tableau, and managing large data sets with SQL and Excel. Strong analytical skills and the ability to provide actionable insights are essential for this fast-paced role.