Digital Analyst, Media

Fingerpaint Marketing; Hanover Township (NJ); On-site; USD 70,000 - 90,000; Full time

Job summary

A leading health and wellness agency is seeking a Digital Analyst to support media performance analysis across Display, Search, and Social channels. The successful candidate will have 4–6 years of media analytics experience, with agency experience preferred. Key responsibilities include analyzing performance data, creating dashboards in Looker Studio and Tableau, and managing large data sets with SQL and Excel. Strong analytical skills and the ability to provide actionable insights are essential for this fast-paced role.

Qualifications

• 4–6 years of experience in media analytics or a related digital analytics role.
• Agency experience strongly preferred.
• Hands-on experience with CM360, SA360, GA4 and Meta Ads.
• Strong SQL skills and advanced Excel ability required.
• Ability to translate data into actionable insights.

Responsibilities

• Analyze performance data across paid media channels.
• Build dashboards and reporting views in Looker Studio and Tableau.
• Manipulate and structure large data sets using SQL and Excel.
• Monitor campaign performance focusing on ROI and measurable results.

Skills

Media analytics

SQL

Excel

Looker Studio

Tableau

Data interpretation

Tools

CM360

SA360

GA4

Meta Ads

Job description

Reset your expectations for a health and wellness agency. From our inception, Fingerpaint has been driven by an unstoppable collective spirit of possibility. It’s that curiosity that’s at the heart of everything we do. From our legendary people‑first culture to the hundreds of Fingerpainters who define us, we’ve reimagined what it means to be a healthcare and wellness advertising agency. Here, creativity happens naturally—we attract top talent and give them a space to grow and collaborate.

Objectives of this role

The Activation Analytics team oversees our media‑based analytics programs and omnichannel campaigns, defining reporting programs that identify key business outcomes, objectives and key performance indicators (KPIs). The team develops the tracking infrastructure and creates data‑informed narratives that can apply to real‑world business opportunities and challenges.

We are looking for a Digital Analyst to join our team in support of one of our largest media clients. This is an internal‑facing support role focused on paid media performance analysis across Display, Search, and Social channels. The right candidate is technically sharp, proactively curious, and confident in a fast‑moving environment.

Duties and Responsibilities

In this role, you will analyze performance data across paid media channels — Display, Search, and Social — with a deep understanding of how each platform operates and where to pull meaningful data. You will work with CM360, SA360, GA4 and Social Partners as primary platforms, and build out dashboards and reporting views in Looker Studio and Tableau to give the broader team easier, faster access to performance insights. You will manipulate and structure large data sets using SQL and Excel to surface the analysis the team needs, help monitor campaign performance with a focus on ROI and measurable results, and develop scalable tools and reporting frameworks that streamline how the team accesses and interprets data.

Requirements

• 4–6 years of experience in media analytics or a related digital analytics role
• Agency experience strongly preferred; candidates from other industries will be considered
• Hands‑on experience with CM360, SA360, GA4 and Meta Ads, including pulling and interpreting platform data
• Proficiency in Looker Studio and Tableau for dashboard creation and data visualization
• Strong SQL skills and advanced Excel ability — required
• Python or R experience is a plus, but not required
• Ability to translate data into clear, actionable insights and confidently explain your rationale to media and account stakeholders
• Proactive self‑starter who can identify what the team needs before being asked
• Comfortable working in a fast‑paced agency environment and taking ownership across multiple workstreams