Digital Ad Sales Director: Growth & Strategy

XR; New York (NY); On-site; USD 175,000 - 185,000; Full time

Job summary

XR is seeking a Sales Director, Digital in New York City to lead growth across XR’s Digital Ad Tech business for a portfolio of advertisers, agencies, and enterprise accounts. You will own the digital commercial strategy and drive retention, expansion, and cross-platform opportunities.

The role reports to the SVP, Digital and requires developing executive relationships, managing a ~$5M+ revenue portfolio, and achieving $1.5M+ annual quota. Onsite or hybrid in NYC with ~30% travel may be involved.

Qualifications

• 5–7+ years of B2B sales experience in digital ad serving, digital media, AdTech platforms, CTV, or martech services.
• Demonstrated success managing a ~$5M+ revenue portfolio and achieving $1.5M+ in annual quota.
• Strong solution-selling and discovery skills; articulate value based on business impact.
• Experience selling to marketing, digital ad ops, media buying, or procurement within mid-market or enterprise clients.
• Deep understanding of the digital advertising ecosystem and programmatic workflows.

Responsibilities

• Revenue Growth & Retention: retain and grow Digital ad serving and ad tech revenue; lead renewals and expand digital services.
• Acquisition & Win-Backs: prospect and acquire new digital-first customers; win back from competitors.
• Executive Engagement: build relationships with senior decision-makers; oversee account strategy.
• Digital Product Portfolio Drive: grow Digital Ad Serving, Video/CTV Delivery, DCO, Creative Automation, and Ad Verification.
• Cross-Platform Expansion: identify opportunities across XR platform including Linear TV and Cross-Screen measures.
• Cross-Functional Collaboration: partner with Sales, Product, Partnerships, Ops, and Customer Success.
• Pipeline & Forecasting Discipline: maintain pipeline/forecast; monitor activity and use CRM/BI insights.

Skills

B2B sales

Digital Ad Tech

CRM (Salesforce)

Forecasting

Tools

Salesforce

ZoomInfo

Job description

XR is seeking a Sales Director, Digital in New York City to lead growth across XR’s Digital Ad Tech business for a portfolio of advertisers, agencies, and enterprise accounts. You will own the digital commercial strategy and drive retention, expansion, and cross-platform opportunities.

The role reports to the SVP, Digital and requires developing executive relationships, managing a ~$5M+ revenue portfolio, and achieving $1.5M+ annual quota. Onsite or hybrid in NYC with ~30% travel may be involved.