Digital Account Manager

Jobtailor

California (MO)

On-site

USD 65,000 - 95,000

Full time

8 days ago
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Job summary

TelevisaUnivision is seeking a dynamic Advertising Sales Manager to drive cross‑platform sponsorships and digital campaigns across social, streaming, display, and experiential properties.

You will partner with Sales AEs, collaborate with planning, operations, marketing, and research, and serve as the main client contact post‑sale to ensure program success and upsell opportunities.

Qualifications

  • Bachelor’s degree or equivalent experience.
  • Minimum 2+ years of relevant experience with an agency, brand, and/or publisher.
  • Knowledge of advertising solutions across social, audio, display, streaming video, experiential and sports sponsorship platforms.
  • Knowledge and understanding of digital video and advanced audience targeting.
  • Proficiency in Excel and advanced data tools is a plus.
  • Knowledge and understanding of client campaign strategies, brand messaging, and integration expectations.

Responsibilities

  • Partner with Sales Account Executives from inception to execution of digital and cross-platform ad campaigns.
  • Drive ad sales revenue across digital, streaming, linear, social, experiential, and audio properties.
  • Collaborate with planners, Operations, Marketing, and Research.
  • Work directly with clients to ensure the success of sponsorship programs and customized marketing initiatives.
  • Serve as the main point of contact for key accounts for digital campaigns post-sale.
  • Attend sales calls and internal brainstorming sessions.
  • Coordinate sponsorship executions across internal and external stakeholders.
  • Develop strategic analysis and reporting during Upfront seasons and scatter markets.
  • Monitor campaign performance and suggest improvements.
  • Upsell clients on additional impressions and/or programs based on performance.
  • Partner with revenue management, inventory, research, and analytics teams to create recap reports.
  • Collaborate with Ad Ops and trafficking teams to ensure flawless campaign launches and minimize setup issues.

Skills

Digital Advertising Solutions
Client Campaign Strategies
Media Math Experience
Advanced Audience Targeting
Presentation Skills

Education

Bachelor’s degree or equivalent experience

Tools

Excel
Data Analytics Tools

Job description

  • Partner with Sales Account Executives from inception to execution of digital and cross-platform ad campaigns
  • Drive ad sales revenue across digital, streaming, linear, social, experiential, and audio properties
  • Collaborate with planners, Operations, Marketing, and Research
  • Work directly with clients to ensure the success of sponsorship programs and customized marketing initiatives
  • Serve as the main point of contact for key accounts for digital campaigns post-sale
  • Attend sales calls and internal brainstorming sessions
  • Coordinate sponsorship executions across internal and external stakeholders
  • Develop strategic analysis and reporting during Upfront seasons and scatter markets
  • Monitor campaign performance and suggest improvements
  • Upsell clients on additional impressions and/or programs based on performance
  • Partner with revenue management, inventory, research, and analytics teams to create recap reports
  • Collaborate with Ad Ops and trafficking teams to ensure flawless campaign launches and minimize setup issues
Requirements
  • Bachelor’s degree or equivalent experience
  • Minimum 2+ years of relevant experience with an agency, brand, and/or publisher
  • Knowledge of advertising solutions across social, audio, display, streaming video, experiential and sports sponsorship platforms
  • Knowledge and understanding of digital video and advanced audience targeting
  • Proficiency in Excel and advanced data tools is a plus
  • Knowledge and understanding of client campaign strategies, brand messaging, and integration expectations
  • Media math experience is preferred
  • Strong problem-solving and reporting skills
  • Excellent presentation skills and ability to address both small and large groups
  • Deep understanding of media landscape, services, and technologies
  • Employment/education will be verified
  • Currently authorized to work in the United States on a full-time basis
  • Willing to work from a TelevisaUnivision office
Core Competencies

Demonstrates expertise in driving ad sales revenue across digital and cross-platform campaigns, with a strong focus on client relationship management and strategic analysis. Proficient in collaborating with various teams to ensure successful campaign execution and performance monitoring.

Highest-signal resume keywords
  • Digital Advertising Solutions
  • Client Campaign Strategies
  • Media Math Experience
  • Advanced Audience Targeting
  • Presentation Skills
Hard Skills
  • Campaign Performance Monitoring
  • Strategic Analysis
  • Reporting Skills
  • Advertising Solutions Knowledge
  • Data Tools Proficiency
Soft Skills
  • Problem-Solving
  • Collaboration
  • Communication
Industry Keywords
  • Digital Media Landscape
  • Sponsorship Programs
  • Cross-Platform Campaigns
  • Streaming Video
  • Experiential Marketing
Tools & Technologies
  • Excel
  • Data Analytics Tools
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