Demand Generation Manager Remote (United States)

Actioneer; United States; À distance; USD 120 000 - 180 000; Plein temps

Résumé du poste

Actioneer is seeking a Demand Gen Lead to build and scale marketing-sourced pipeline. You will set demand strategy, own the pipeline target, and create campaigns that bring new customers in.

This is a hands-on role working with Sales, Ops and Product to shape how a new category finds its buyers. You'll plan programs and build them, leading a small team to run multi-channel campaigns end to end, including ABM, paid media, email, events and outbound, with a strong emphasis on AI-driven

Qualifications

• 5+ years in B2B demand generation.
• Experience building a repeatable, marketing-sourced pipeline engine.
• Experience planning and running multi-channel programs across ABM, paid, email, events and outbound.
• Hands-on expertise with modern GTM tools such as Clay and HeyReach.
• Daily use of AI in campaign work, from targeting and personalization to testing and reporting.
• Ability to formulate hypothesis and run campaigns like experiments.

Responsabilités

• Define and execute the demand generation strategy to hit pipeline targets.
• Lead a growth marketer and operate cross-functionally with Sales, Ops and Product.
• Build evidence-based ICPs and tiered target accounts for focused campaigns.
• Develop AI-enabled, multi-channel campaigns that convert visitors and trials into qualified opportunities.
• Measure and optimize campaigns across events, partners, and digital channels.

Connaissances

B2B demand generation

Multi-channel campaigns

ABM

Paid media

Email marketing

Events marketing

GTM tools

AI in campaigns

Experimentation

Outils

Clay

HeyReach

Description du poste

About Us

At Actioneer, we’re building a voice-first customer engagement platform to help enterprises provide intuitive, consumer-grade experiences for their customers. Our suite of SLMs is designed for cheaply querying enterprise data, detecting bots, and resolving customer queries. We work best in customer journeys where there's multiple parties, and complex documents (think insurance purchase, auto-lending, RFIs etc.)

We're a small, well-capitalized team backed by investors like South Park Commons, Z47, Bitkraft and Sony Ventures. We believe everyone is an IC, and we're in a once-in-a-lifetime moment where all of us have the leverage to punch far above our weight.

About The Role

We’re hiring a Demand Generations Lead to build and scale marketing-sourced pipeline. You’ll set the demand strategy, own the pipeline target, and create the campaigns that bring new customers in.

It’s a hands-on role. You’ll plan programs and build them too, working with a small, capable team and partnering closely with Sales, Ops and Product. You’ll help shape how a new category finds its buyers.

What You’ll Own

• Marketing-sourced pipeline that hits quarterly qualified-opportunity targets.

• An evidence-based ICP and tiered target account program that Sales sells against.

• Agent-first and self-serve funnels that turn web visitors and trial users into qualified opportunities.

• Measurable pipeline from every Tier 1 event and key partner, including AWS.

• An AI-native demand stack, plus hiring and leading a growth marketer who runs multi-channel campaigns end to end.

Key Qualifications

• 5+ years in B2B demand generation, including leading demand at a Seed to Series B company.

• Experience building a repeatable, marketing-sourced pipeline engine from founder-led or early-stage sales.

• Experience planning and running multi-channel programs across ABM, paid, email, events and outbound.

• Hands-on expertise with modern GTM tools such as Clay and HeyReach.

• Daily use of AI in campaign work, from targeting and personalization to testing and reporting.

• Ability to formulate hypothesis and run campaigns like experiments

Nice to Have

• Experience marketing to regulated businesses (FI, Healthcare) or ISV buyers.

• Background in product-led or self-serve motions alongside enterprise sales.

• Experience with hyperscaler or partner co-sell programs, especially AWS.