Demand Generation Manager

DoorLoop; New York (NY); On-site; USD 100,000 - 160,000; Full time

Job summary

DoorLoop, a leading PropTech company, is seeking a Demand Generation Manager for their New York office. This role involves strategizing and executing integrated marketing campaigns to drive revenue and build strong collaborations with sales teams. Candidates must possess strong analytical skills, expertise in marketing automation, and a track record of successful B2B strategies.

Benefits

Unlimited paid time off

401(k) with 4% matching

Medical, dental, and vision insurance

Life insurance policy fully covered

Paid parental leave

Monthly stipend for work-related expenses

Best-in-class equipment provided

Qualifications

• 4+ years in B2B demand generation, with proven campaign management experience.
• Demonstrated leadership in driving strategy and execution.
• Strong analytical and project management skills.

Responsibilities

• Develop and execute demand generation strategies aligned with business goals.
• Optimize campaigns across paid media, email, and events.
• Monitor performance metrics and drive continuous improvement.

Skills

B2B demand generation

Marketing automation platforms

Project management

Data-driven decision making

Campaign performance optimization

Education

Bachelor's degree in marketing or related field

Tools

Marketo

HubSpot

Salesforce

Job description

4 days ago Be among the first 25 applicants

About DoorLoop-

DoorLoop is a high-growth technology (PropTech) company with offices in the US (Miami and NYC) and Israel (Tel Aviv). We help property managers and owners make more money, get organized, and grow with easy-to-use, secure, and reliable, all-in-one property management software.

Description

About DoorLoop-

DoorLoop is a high-growth technology (PropTech) company with offices in the US (Miami and NYC) and Israel (Tel Aviv). We help property managers and owners make more money, get organized, and grow with easy-to-use, secure, and reliable, all-in-one property management software.

DoorLoop prides itself on being People First. We are a Certified Great Place to Work, are Forbes America’s Best Startup Employers in 2024 & 2025, and are proud to have our team rate us a 4.9/5 on Glassdoor.

Mission-

DoorLoop is seeking a highly skilled and strategic Demand Generation Manager to lead the development and execution of integrated marketing campaigns that drive qualified pipeline and revenue growth. This role will be instrumental in shaping our demand generation strategy, optimizing campaign performance, and fostering strong collaboration with sales teams to achieve ambitious business goals.

Reporting to the Head of Demand Generation & Segment Marketing, you'll play a pivotal role in evolving our demand generation engine, leveraging data-driven insights to build and scale programs across various market segments.

Responsibilities-

Strategic Campaign Leadership

• Develop and own comprehensive multi-channel demand generation strategies aligned with business objectives for your assigned market segment(s) (e.g., Emerging & Small Business, Mid-Market & Enterprise).
• Lead the planning, execution, and optimization of integrated campaigns across paid media, email, webinars, content syndication, events, and ABM strategies as appropriate.
• Collaborate closely with Product Marketing, Content, and Digital teams to craft compelling messaging, value propositions, and assets tailored to target personas.
• Manage campaign timelines, budgets, and deliverables, ensuring seamless and timely execution that supports GTM priorities and sales targets.
  
  

Pipeline & Revenue Accountability

• Drive the generation of high-quality leads and directly contribute to sales pipeline growth, focusing on programs that support specific business goals and sales plays.
• Partner with sales leadership and RevOps to monitor full-funnel progression, identify conversion bottlenecks, and optimize demand flows for maximum efficiency and ROI.
• Forecast contribution to pipeline and revenue, providing regular updates and insights to key stakeholders.
  
  

Performance Optimization & Analytics

• Champion a data-driven approach, continuously monitoring campaign performance, analyzing key metrics, and translating insights into actionable optimizations.
• Lead A/B and multivariate testing across channels, refining targeting, messaging, and sequencing to improve conversion rates and program effectiveness.
• Deliver clear, actionable performance reports and present learnings to marketing and sales leadership, informing future strategy and investment.
  
  

Sales Partnership & Enablement

• Build strong, collaborative relationships with SDRs and Account Executives, ensuring seamless lead follow-up and maximizing lead-to-opportunity conversion.
• Develop and deliver campaign briefs, sales playbooks, follow-up cadences, and enablement content to empower sales teams and optimize their outreach efforts.
• Act as a central point of contact between marketing campaigns and the sales organization, gathering feedback and driving continuous alignment and improvement.
  
  

Marketing Operations & Scalability

• Design and manage sophisticated marketing automation workflows, lead nurturing programs, and lead scoring/routing mechanisms to support diverse buyer journeys and drive engagement at scale.
• Ensure robust campaign tracking, attribution modeling, and reporting infrastructure are accurately implemented and maintained.
• Collaborate with Marketing Operations and Data teams to enhance dashboards and provide deeper, data-driven insights across the marketing and sales funnel.
  
  

Requirements

• 4+ years of progressive experience in B2B demand generation, with a proven track record of managing successful integrated campaigns, preferably within a SaaS or high-growth technology environment.
• Demonstrated experience in a leadership or senior role, driving strategy and execution for pipeline generation.
• Expert-level proficiency with marketing automation platforms (e.g., Marketo, HubSpot) and CRM systems (e.g., Salesforce).
• Strong analytical mindset with the ability to interpret complex data, derive actionable insights, and make data-driven decisions.
• Exceptional project management skills, capable of managing multiple priorities, stakeholders, and deadlines in a fast-paced environment.
• Proven ability to collaborate cross-functionally and build strong relationships with sales, product, content, and digital teams.
• A proactive, results-oriented, and team-first mindset with a passion for continuous experimentation and optimization.
  
  

Location-

This is an on-site position 4 days a week in our New York City office, with 1 day remote.

Benefits

• Unlimited paid time off: take unlimited personal, sick, and vacation days.
• 401(k): plan for retirement with 4% matching and instant vesting.
• Medical, dental, and vision insurance: we offer medical coverage for employees through United Healthcare and dental and vision coverage through Guardian, with coverage for dependents across all plans.
• Life insurance: $100,000 policy fully covered by DoorLoop.
• Disability insurance: short- and long-term disability insurance fully covered by DoorLoop.
• Paid parental leave: paid maternity and paternity leave for birth and adoption.
• Monthly stipend: a dedicated budget for work-related expenses.
• Best-in-class equipment: Get a company laptop and all the top-tier tools to set you up for success.
  
  

Compensation Range

$100-160k DOE

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Software Development

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