Demand Gen Lead | Paid Ads for B2B SaaS

pumpcareers; San Francisco (CA); On-site; USD 90,000 - 140,000; Full time

Benefits offered by this job

Equity

Medical coverage

Dental coverage

401(k)

PTO + holidays

Free lunch

Gym access

Retreats

Professional development

Job summary

Pump is seeking a Paid Ads Manager to own our paid acquisition engine across search, social, and emerging channels. You will plan, launch, and optimize campaigns to turn ad spend into qualified pipeline. Based in San Francisco, you will manage budgets with targets for CAC and ROI, build landing pages, run A/B tests, and set up tracking with GTM.

You will report weekly and steer budget decisions. Ideal candidates have 3–6 years in paid media for B2B SaaS, hands-on with Google Ads, LinkedIn, GA4,

Qualifications

• 3-6 years managing paid acquisition, ideally for B2B SaaS.
• Has managed a meaningful monthly budget and can show the pipeline results.
• Hands-on with Google Ads, LinkedIn Campaign Manager, and analytics tools like GA4 and HubSpot.
• Strong analytical skills; comfortable in spreadsheets and dashboards.
• Ability to thrive in a fast-paced, constantly evolving environment.
• Available to work 5 days a week onsite in our San Francisco office.

Responsibilities

• Plan, launch, and optimize campaigns across Google, LinkedIn, Meta, Reddit, and other B2B channels.
• Own the paid budget, with clear targets for CAC, pipeline, and return on spend.
• Build landing pages and run A/B tests on audiences, creative, and offers with design and content.
• Set up and maintain tracking, attribution, and conversion reporting with GTM engineering.
• Report weekly on performance and recommend where to shift budget.

Skills

Analytical skills

Budget management

Campaign optimization

Fast-paced environment adaptability

Tools

Google Ads

LinkedIn Campaign Manager

GA4

HubSpot

Job description

Pump is seeking a Paid Ads Manager to own our paid acquisition engine across search, social, and emerging channels. You will plan, launch, and optimize campaigns to turn ad spend into qualified pipeline. Based in San Francisco, you will manage budgets with targets for CAC and ROI, build landing pages, run A/B tests, and set up tracking with GTM.

You will report weekly and steer budget decisions. Ideal candidates have 3–6 years in paid media for B2B SaaS, hands-on with Google Ads, LinkedIn, GA4,