Demand Gen Lead: Paid Ads, Budget & Pipeline (SF Onsite)

present of AI; San Francisco (CA); On-site; USD 110,000 - 180,000; Full time

Job summary

Pump.co in San Francisco is seeking a hands-on paid acquisition lead to own planning, budgeting and reporting for B2B campaigns. This onsite role requires turning spend into qualified pipeline and delivering measurable CAC-driven results.

Expect depth in Google and LinkedIn Ads, GA4 and HubSpot reporting, plus ongoing A/B testing to optimize performance. The ideal candidate brings several years of B2B paid campaigns experience, comfort with analytics and spreadsheets, and a track record of

Qualifications

• Several years of running B2B paid campaigns.
• Strong proficiency with analytics tools and ad platforms.
• Comfortable with spreadsheets and attribution analysis.

Responsibilities

• Own paid acquisition from planning through reporting.
• Manage budget with CAC targets and turn spend into qualified pipeline.
• Demonstrate pipeline results beyond clicks.
• Utilize GA4 and HubSpot for reporting and attribution.
• A/B test ad variants and measure impact.

Skills

Paid acquisition

Analytics

Campaign optimization

A/B testing

Tools

Google Ads

LinkedIn Ads

GA4

HubSpot

Job description

Pump.co in San Francisco is seeking a hands-on paid acquisition lead to own planning, budgeting and reporting for B2B campaigns. This onsite role requires turning spend into qualified pipeline and delivering measurable CAC-driven results.

Expect depth in Google and LinkedIn Ads, GA4 and HubSpot reporting, plus ongoing A/B testing to optimize performance. The ideal candidate brings several years of B2B paid campaigns experience, comfort with analytics and spreadsheets, and a track record of