Paid Media Lead for B2B SaaS, Onsite Cupertino

Splashtop Inc.; Cupertino (CA); Presencial; USD 70.000 - 110.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Dynamic environment

Competitive salary

Continuous learning

Fast-paced environment

Global team

Descripción de la vacante

Splashtop Inc. in Cupertino, California is seeking a data-driven Digital Marketing Specialist to own the day-to-day operation, optimization, and reporting of paid campaigns across a diverse mix of platforms.

This role requires hands-on management, deep analytical skills, and an on-site presence to collaborate with our in-office team. The ideal candidate has 3–4 years of experience managing multi-network campaigns (Google Ads, Microsoft Ads, LinkedIn), excels at data analysis, and thrives in a

Formación

• 3-4 years hands-on experience managing paid campaigns across multiple networks.
• Experience in B2B SaaS environments is highly preferred.
• Ability to work on-site in Cupertino, CA.
• Strong data-driven optimization and analytics skills.
• Portfolio managing 80+ campaigns across platforms.

Responsabilidades

• Manage day-to-day operations of paid marketing campaigns across networks.
• Optimize bidding strategies, keywords, audiences, and budgets to maximize ROAS.
• Track KPIs such as CPL and ROAS and report insights to leadership.
• Stay up-to-date with ad platform changes and privacy shifts.
• Plan and execute A/B tests across copy, creatives, audiences, and landing pages.
• Identify conversion bottlenecks and improve the post-click funnel.

Conocimientos

Google Ads

Microsoft Ads

LinkedIn Ads

Facebook/Instagram Ads

Microsoft Excel

B2B SaaS Experience

Herramientas

Google Ads Certification

Descripción del empleo

Splashtop Inc. in Cupertino, California is seeking a data-driven Digital Marketing Specialist to own the day-to-day operation, optimization, and reporting of paid campaigns across a diverse mix of platforms.

This role requires hands-on management, deep analytical skills, and an on-site presence to collaborate with our in-office team. The ideal candidate has 3–4 years of experience managing multi-network campaigns (Google Ads, Microsoft Ads, LinkedIn), excels at data analysis, and thrives in a