Data Protection Product Marketing Lead

Eon.io; New York (NY); On-site; USD 155,000 - 190,000; Full time

Benefits offered by this job

Equity Participation (RSUs)

401K match

Paid Parental Leave

Medical, dental, and vision

Team events and meals

Remote-friendly home office setup

Job summary

Eon, a data protection innovator, seeks a Product Marketing Manager to own the go-to-market strategy for its Data Protection line. You will translate complex tech into clear, differentiated customer value and partner with engineering, sales, and marketing to drive launches and enablement.

You will work closely with a fast-growing team to shape positioning, messaging, and competitive strategy, leveraging customer insights and AI-driven tools to stay ahead in a dynamic market.

Qualifications

• 6+ years of B2B product marketing experience, ideally in data protection, cybersecurity, cloud infrastructure, databases, developer infrastructure, or AI infrastructure.
• Experience independently owning product marketing for a technical product or product line.
• Strong technical foundation with the ability to work directly with engineers and quickly understand product architecture and differentiation.
• Experience positioning and marketing complex products to highly technical audiences such as infrastructure, platform engineering, security, SRE, cloud, or data teams.
• Proven track record of launching and positioning technical B2B products in competitive markets.
• Excellent written and verbal communication skills, with the ability to simplify complex technical concepts without losing substance.
• Experience working cross-functionally with engineering, sales, customer success, and marketing teams in a fast-moving environment.
• Hands‑on experience using AI-native tools to improve research, analysis, content creation, automation, or other parts of your workflow.
• Strong curiosity about how AI is changing technology markets and modern product marketing.
• Self-motivated, highly collaborative, and comfortable operating with significant autonomy in a fast‑paced startup environment.

Responsibilities

• Own product marketing end to end for Eon Data Protection, including positioning, messaging, launches, competitive strategy, sales enablement, and go-to-market execution.
• Translate complex capabilities across cloud infrastructure, backup and recovery, ransomware resilience, identity, and data security into clear, differentiated customer value.
• Work directly with engineering to deeply understand the product, architecture, roadmap, and technical differentiation, and turn that understanding into strong market-facing narratives.
• Build a deep understanding of customers, buyers, and the market through customer conversations, sales feedback, research, and competitive analysis.
• Partner closely with a fast-growing sales organization to develop pitch decks, competitive guidance, battlecards, objection handling, training, demo narratives, and other customer-facing assets.
• Use data, customer feedback, win/loss insights, and market signals to continuously improve positioning and go-to-market strategy.
• Use AI-native tools across research, competitive intelligence, content development, analysis, experimentation, and automation.

Skills

Product marketing

B2B marketing

Technical storytelling

Go-to-market strategy

Sales enablement

Tools

Claude

Claude Code

ChatGPT

OpenAI Codex

Job description

Eon, a data protection innovator, seeks a Product Marketing Manager to own the go-to-market strategy for its Data Protection line. You will translate complex tech into clear, differentiated customer value and partner with engineering, sales, and marketing to drive launches and enablement.

You will work closely with a fast-growing team to shape positioning, messaging, and competitive strategy, leveraging customer insights and AI-driven tools to stay ahead in a dynamic market.