Data Center Growth & Product Marketing Lead

BAC (Baltimore Aircoil Company, Inc.); Jessup (MD); On-site; USD 98,000 - 169,000; Full time

Job summary

Baltimore Aircoil Company, Inc. seeks a Senior Product Marketing Lead for Data Centers to blend market expertise with portfolio strategy and growth leadership.

You will translate customer insights into product roadmaps, go-to-market plans, and compelling value propositions across Product Management, Engineering, and Sales. You will collaborate with Americas leadership, manage lifecycle decisions, and help drive long-term market growth for BAC’s Data Center portfolio, based in Jessup, MD with

Qualifications

• 5+ years of progressive experience in product marketing, product management, portfolio or market strategy.
• Deep Data Center market knowledge including stakeholders, applications, and trends.
• Experience creating positioning, launch strategies, and sales enablement tools for technical audiences.

Responsibilities

• Serve as subject matter expert on the Data Center market to guide Product Management, Engineering, Sales and leadership.
• Lead market research and opportunity assessment across customers, segments, and trends to identify unmet needs and opportunities.
• Build relationships with end users, customers, consultants, engineers and industry stakeholders to develop market intelligence.
• Represent the Voice of the Customer across the product lifecycle, ensuring insights shape strategy and roadmaps.
• Develop go-to-market plans, pricing, and adoption plans and enable sales teams.

Skills

Data Center market

Market research

Go-to-market

Product strategy

Roadmaps

Voice of the Customer

Cross-functional collaboration

Financial acumen

Education

Bachelor's degree in related field

Job description

Baltimore Aircoil Company, Inc. seeks a Senior Product Marketing Lead for Data Centers to blend market expertise with portfolio strategy and growth leadership.

You will translate customer insights into product roadmaps, go-to-market plans, and compelling value propositions across Product Management, Engineering, and Sales. You will collaborate with Americas leadership, manage lifecycle decisions, and help drive long-term market growth for BAC’s Data Center portfolio, based in Jessup, MD with