D2C Growth Leader for Wearable Tech

Sabi

United States

Remote

USD 140,000 - 200,000

Full time

2 days ago

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Benefits offered by this job

Competitive base salary

Equity package

401(k) with company matching

Health insurance

Flexible PTO

Job summary

Sabi, a US-based startup building a noninvasive wearable that translates thought into text, is seeking a D2C Marketing leader. You will own the funnel across site, landing pages, checkout, and optimization, guiding growth from first touch to retention.

You will orchestrate paid media, lifecycle programs (email and SMS), and SEO, while leading internal teams and external agencies. Proficiency with AI tools and data-driven decision making are required; you will report to the CEO on performance and

Qualifications

Proven leadership in scaling a direct-to-consumer business.
Experience building and leading marketing teams.
Track record in driving growth and ROI.

Responsibilities

Own the full D2C funnel: site content, landing pages, checkout, and conversion rate optimization.
Plan, manage, and optimize paid media spend and ROI across channels.
Build and run lifecycle marketing programs (email, SMS) for retention and LTV.
Drive SEO and generative engine optimization strategy.
Manage internal resources and external agency partners, and build out the team as scale demands.
Use AI tools throughout workflow to multiply output.
Report directly to the CEO on funnel performance, budget, and growth strategy.