D2C Growth Marketing Manager

Catena Solutions; Chicago (IL); On-site; USD 85,000 - 120,000; Full time

Job summary

Catena Solutions is seeking a hands-on Digital Marketing Manager to expand its direct-to-consumer brands across ecommerce, CRM, and search channels. You will drive acquisition, engagement, retention, and revenue through website management, lifecycle programs, and data-driven optimization.

With 5+ years in digital marketing, preferably in consumer brands, you will partner with Brand, Creative, and Analytics teams to deliver customer-centric campaigns, leverage SEO/AEO, and harness analytics to

Qualifications

• Bachelor’s degree in Marketing, Business, Information Science or related field.
• 5+ years of digital marketing experience, preferably within a D2C consumer brand or e-commerce environment.
• Hands-on experience with email marketing and SMS platforms (e.g., Klaviyo, Attentive, Salesforce Marketing Cloud).
• Strong understanding of SEO and Answer Engine Optimization (AEO).
• Experience with website analytics and reporting tools such as Google Analytics (GA4), Google Search Console, and SEMrush.
• Experience managing digital agencies or external partners.

Responsibilities

• Lead D2C website management and optimize engagement, conversion, and revenue.
• Drive CRM & lifecycle marketing through email/SMS programs and automated journeys.
• Oversee SEO and AEO strategies, content and technical optimization initiatives.
• Analyze performance and build dashboards to track KPIs across websites, CRM, and e-commerce.
• Coordinate with Brand, Sales, Production, Customer Service, and Legal to align initiatives.

Skills

Digital marketing

Email marketing

SMS marketing

SEO

AEO

Google Analytics

Klaviyo

Attentive

Salesforce Marketing Cloud

Agency management

Education

Bachelor’s degree in Marketing/Business/Information Science

Tools

Klaviyo

Attentive

Salesforce Marketing Cloud

Google Analytics (GA4)

Google Search Console

SEMrush

Job description

Catena Solutions is seeking a hands-on Digital Marketing Manager to expand its direct-to-consumer brands across ecommerce, CRM, and search channels. You will drive acquisition, engagement, retention, and revenue through website management, lifecycle programs, and data-driven optimization.

With 5+ years in digital marketing, preferably in consumer brands, you will partner with Brand, Creative, and Analytics teams to deliver customer-centric campaigns, leverage SEO/AEO, and harness analytics to