D2C Growth: Performance Marketing Manager

Sabi; United States; Remote; USD 90,000 - 160,000; Full time

Benefits offered by this job

Competitive base salary

Equity package

401(k) with company matching

Health insurance

Flexible PTO

Job summary

Sabi is building a D2C-focused tech company launching a wearable product. The role leads paid media strategy across Meta and other networks, optimizing campaigns for acquisition and ROI. A data-driven mindset and experience with AI tools are essential to scale performance.

The ideal candidate will oversee cross-channel campaigns, monitor results daily, and collaborate on lifecycle marketing and SEO initiatives to maximize efficiency.

Qualifications

• Hands-on experience running Meta Ads campaigns at scale.
• Experience on multiple non-Meta ad platforms.
• Proven track record of efficient paid acquisition for a D2C brand.
• Data-driven and analytical.
• Fluent user of AI tools.

Responsibilities

• Plan, build, launch, and optimize paid media campaigns for the D2C funnel.
• Manage campaigns and budgets on Meta, then evaluate and expand to Google, TikTok, Reddit.
• Monitor performance daily, iterate on creative, targeting, and bidding.
• Report on ROI and efficiency metrics.
• Assist with lifecycle marketing, SEO and GEO execution as needed.

Skills

Data-driven

Analytical

AI tools

Campaign optimization

Budget management

Tools

Google Ads

TikTok Ads

Reddit Ads

Klaviyo

Attentive

Job description

Sabi is building a D2C-focused tech company launching a wearable product. The role leads paid media strategy across Meta and other networks, optimizing campaigns for acquisition and ROI. A data-driven mindset and experience with AI tools are essential to scale performance.

The ideal candidate will oversee cross-channel campaigns, monitor results daily, and collaborate on lifecycle marketing and SEO initiatives to maximize efficiency.