CX Marketing Intern: Turn Customer Insights Into Impact

Principal International; Des Moines (IA); On-site; USD 29,000 - 32,000; Full time

Benefits offered by this job

Stipend

Job summary

Principal Asset Management in Des Moines, IA, seeks a Customer Experience Marketing Intern for Summer 2027. You will partner with the Benefits & Protection Experience team to translate customer insights into action and measurable business impact.

Work includes developing adoption strategies, gathering stakeholder feedback, and analyzing data to drive improvements, with exposure to cross-functional teams and a Fortune 500 culture.

Qualifications

• Pursuing an undergraduate degree or equivalent experience in marketing or related field.
• Strong analytical skills and ability to interpret data.
• Excellent communication and collaboration abilities.
• Ability to navigate ambiguity and manage multiple priorities.

Responsibilities

• Develop and support communication, education and adoption strategies to increase the use of customer insights.
• Gather stakeholder feedback to uncover needs, adoption barriers and opportunities.
• Analyze usage and other data to understand what’s working and recommend improvements.
• Measure and communicate the business impact and ROI of CX initiatives.
• Research best practices in customer intelligence, enablement and adoption.
• Support stakeholder engagement and project management.
• Create scalable resources to help teams incorporate customer intelligence into business decisions.
• Explore opportunities to expand customer intelligence across additional business areas and data sources.

Skills

Analytical skills

Organizational skills

Project management

Written and verbal communication

Initiative

Collaboration

Education

Undergraduate degree or equivalent

Tools

Salesforce

Qualtrics

Job description

Principal Asset Management in Des Moines, IA, seeks a Customer Experience Marketing Intern for Summer 2027. You will partner with the Benefits & Protection Experience team to translate customer insights into action and measurable business impact.

Work includes developing adoption strategies, gathering stakeholder feedback, and analyzing data to drive improvements, with exposure to cross-functional teams and a Fortune 500 culture.