Customer Strategy Lead, Growth & Activation

Quality Talent Group; Elm Springs (AR); On-site; USD 70,000 - 95,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Well-being resources

Retirement plan

EAP

Parental leave

Volunteer time

Learning & development

Job summary

Quality Talent Group is seeking a motivated professional to help develop customer-specific strategies and drive activations based on brand and category priorities. You will synthesize insights from Circana/Nielsen, POS data, and retailer performance to inform customer plans and create compelling sell-in narratives.

The role partners with Brand, Finance, and Commercial teams to ensure aligned execution and forecast accuracy, delivering insights, line reviews, and strategic deep dives.

Qualifications

• Bachelor’s degree required.
• Four years of experience in customer sales, category insights/management, analytics, shopper marketing/insights or related field in a consumer products environment.
• Experience with syndicated data (Circana/Nielsen), POS analytics and customer performance metrics.
• Strong Excel and PowerPoint skills; Power BI or Tableau preferred.

Responsibilities

• Lead development of customer-specific strategies and activation plans aligned to brand and category priorities.
• Synthesize insights from syndicated data (Circana/Nielsen), retailer data, POS performance, innovation tracking and category fundamentals to inform customer plans.
• Serve as a strategic partner to Customer Development teams by delivering clear sell-in stories, performance readouts and growth recommendations.
• Own and deliver customer insights, line review support, and strategic deep dives (e.g., distribution gaps, innovation pacing, promo effectiveness).
• Partner cross-functionally with Brand, Finance, Demand/Supply Planning and Commercial teams to ensure aligned execution and forecasting support.

Skills

Data analytics

Data storytelling

Education

Bachelor's degree

Tools

Circana/Nielsen

Excel

PowerPoint

Power BI

Tableau

Job description

Quality Talent Group is seeking a motivated professional to help develop customer-specific strategies and drive activations based on brand and category priorities. You will synthesize insights from Circana/Nielsen, POS data, and retailer performance to inform customer plans and create compelling sell-in narratives.

The role partners with Brand, Finance, and Commercial teams to ensure aligned execution and forecast accuracy, delivering insights, line reviews, and strategic deep dives.