Customer & Digital Analytics Leader | Insights & Growth

Edible Brands, LLC; Atlanta (GA); On-site; USD 90,000 - 130,000; Full time

Job summary

Edible Brands, LLC is seeking a Manager, Customer & Digital Analytics in Atlanta, GA to lead measurement and insights across customer journeys, campaigns, and digital performance. You will translate data into decisions and build analytical models, dashboards, and attribution frameworks to guide lifecycle marketing, paid media, eCommerce, and personalization.

The role requires hands-on expertise with SQL, Adobe Analytics, and GA4, plus the ability to present findings to senior leadership.

Qualifications

• 5+ years of experience in customer analytics, digital analytics, or marketing analytics.
• Experience building customer segmentation models, LTV frameworks, and cohort analyses.
• Hands-on experience with Adobe Analytics and GA4, including implementation and data validation.
• Experience with multi-touch attribution and channel performance measurement.
• Familiarity with CDP data outputs and analytics partnerships.

Responsibilities

• Own measurement and insights across lifecycle marketing, paid media, eCommerce, and personalization.
• Develop and maintain dashboards and reporting for real-time visibility into customer behavior and campaign performance.
• Lead marketing attribution and MMM collaboration with external agency partners.
• Partner with marketing tech and data teams to reflect analytics in activation systems.
• Translate complex data into actionable insights for senior stakeholders.

Skills

SQL

Adobe Analytics

GA4

Data storytelling

Cross-functional collaboration

Marketing analytics

Tools

Adobe Analytics

GA4

Python

R

Job description

Edible Brands, LLC is seeking a Manager, Customer & Digital Analytics in Atlanta, GA to lead measurement and insights across customer journeys, campaigns, and digital performance. You will translate data into decisions and build analytical models, dashboards, and attribution frameworks to guide lifecycle marketing, paid media, eCommerce, and personalization.

The role requires hands-on expertise with SQL, Adobe Analytics, and GA4, plus the ability to present findings to senior leadership.