CRM Strategy Lead for Americas Growth

Loro Piana; New York (NY); On-site; USD 90,000 - 130,000; Full time

Job summary

Loro Piana in the United States is seeking a CRM Manager to drive strategy, client insights, and data-driven initiatives across the Americas region. The role collaborates with Retail, Client Development, VIC, and HQ CRM teams to shape acquisition, engagement, retention, high-potential conversion, and long‑term client value while delivering a personalized, elevated client experience.

Through strategic planning, analysis, and cross‑functional leadership, the CRM Manager translates client data into

Qualifications

• 5-7 years of CRM, client development, data analytics, or related work.
• Experience with CRM platforms and BI reporting preferred.
• Bachelor’s degree required; field related to business preferred.
• Luxury, fashion, or retail industry experience is a plus.

Responsibilities

• Support and implement the Americas CRM strategy and roadmap.
• Translate client data into actionable insights for acquisition and retention.
• Collaborate cross-functionally to align CRM with regional priorities.
• Oversee CRM campaigns, targeting, and performance reporting.

Skills

Strategic thinking

CRM leadership

Data analysis

Cross-functional collaboration

Communication

Time management

Presentation skills

Education

Bachelor’s degree in Business, Analytics, or related field

Tools

CRM systems

BI tools

Microsoft Office (Excel, PowerPoint)

Job description

Loro Piana in the United States is seeking a CRM Manager to drive strategy, client insights, and data-driven initiatives across the Americas region. The role collaborates with Retail, Client Development, VIC, and HQ CRM teams to shape acquisition, engagement, retention, high-potential conversion, and long‑term client value while delivering a personalized, elevated client experience.

Through strategic planning, analysis, and cross‑functional leadership, the CRM Manager translates client data into