CRM Platform Lead — Salesforce & AI

General Motors (GM); Warren (MI); Hybrid; USD 135,000 - 208,000; Full time

Benefits offered by this job

Health and wellbeing benefits

GM vehicle discounts

Job summary

GM Energy, a fast-growing GM division, seeks a Group Product Manager for CRM platforms to own Salesforce-based capabilities and AI-enabled enhancements. You will lead end-to-end CRM strategies across Sales, Marketing, and Operations, driving measurable business impact.

Ideal candidates bring 8–10+ years in product management, deep Salesforce experience, and a customer-centric, data-driven mindset to deliver scalable CRM solutions for GM Energy’s expanding customer base.

Qualifications

• Bachelor’s degree in a relevant field required.
• 8–10+ years of product management experience, enterprise platforms.
• 6+ years of experience working with Salesforce or CRM platforms.

Responsibilities

• Own and manage Salesforce CRM product portfolio and strategy.
• Lead and mentor Product Managers to deliver roadmaps and outcomes.
• Define CRM vision to scale with GM Energy’s growth and complexity.
• Coordinate end-to-end CRM lifecycle from lead to customer care.
• Partner with Sales, Marketing, and Operations to align capabilities.

Skills

Salesforce

CRM platforms

Agile product development

Data-driven

Customer-centric

Stakeholder management

Executive communication

Leadership

Education

Bachelor’s degree in business/marketing/tech

MBA or advanced degree (preferred)

Tools

Salesforce

AI services

Job description

GM Energy, a fast-growing GM division, seeks a Group Product Manager for CRM platforms to own Salesforce-based capabilities and AI-enabled enhancements. You will lead end-to-end CRM strategies across Sales, Marketing, and Operations, driving measurable business impact.

Ideal candidates bring 8–10+ years in product management, deep Salesforce experience, and a customer-centric, data-driven mindset to deliver scalable CRM solutions for GM Energy’s expanding customer base.