CRM manager in retail

Pion; United States; Remote; USD 90.000 - 120.000; Vollzeit

Benefits dieser Stelle

Remote-first working environment

30 days annual leave

Wellness allowance

Gym memberships

Mental health support

Health cash plan

Discount partnerships

£200 home office setup allowance

Zusammenfassung

Pion ищет CRM-менеджера для развития жизненного цикла клиентов и эффективной реализации программ вовлечения и удержания. Вы будете строить пути onboarding, активации и повторных покупок, управлять кампаниями и тестированием, ориентируясь на показатели и бизнес‑цели.

Успешный кандидат имеет опыт работы с ESP/платформами автоматизации и умеет аргументировать решения на данных. Условия — гибкая удаленная первая политика и конкурентная оплата.

Qualifikationen

• 5+ лет hands‑on CRM и lifecycle marketing

Aufgaben

• Ведение и развитие основных жизненных путей клиентов: onboarding, активация, вовлечение, abandono корзин, win-back и ре‑engagement.
• Планирование и отправка коммерческих кампаний, балансируя частоту и релевантность.
• Работа над тестированием: темы писем, время отправки, логику путей.
• Анализ показателей: открытия, клики, конверсия, удержание и инкрементальность.
• Координация ресурсов внутри команды и обоснование инвестиций в CRM.

Kenntnisse

CRM lifecycle

Email automation

Segmentation

Campaign testing

Data-driven decisions

Stakeholder alignment

Tools

Iterable

Braze

Salesforce Marketing Cloud

Klaviyo

Jobbeschreibung

Описание

Pion produces award-winning technology for the biggest retailers on the planet, connecting them with the youth market. Featured in The Sunday Times Tech Track 100 2020, a list of the fastest-growing private tech companies in Britain, we're always innovating to offer new solutions that satisfy our consumers, drive ROI for our clients and create an empowering workplace for our employees. As a result of our incredible success and growth, we are looking for a CRM Manager to join us.

Задачи

Own and evolve our core lifecycle journeys — onboarding, activation, engagement, basket abandonment, win-back and re-engagement — from strategy through build and optimisation Plan and execute commercial campaign sends, balancing frequency, relevance and commercial priorities against the health of our lifecycle programmes Plan and execute engagement-focused sends, working with the wider marketing teams on content, calendar and social opportunities Own and prioritise the testing roadmap — subject lines, send times, content and journey logic — turning results into concrete recommendations rather than reports Use performance data (opens, clicks, conversion, retention and incrementality) to diagnose underperformance and propose the fix Brief, QA and direct internal resource to extend execution capacity, and build the internal narrative on what is working to make the case for further investment in CRM

Требования

Five or more years hands‑on across the full CRM and lifecycle marketing discipline — strategic thinking as well as campaign execution, not one or the other Confident in an ESP or marketing automation platform (Iterable, Braze, Salesforce Marketing Cloud, Klaviyo or similar), building and QA‑ing your own campaigns and journeys A strong grasp of segmentation, triggers and automation logic Able to read performance data and turn it into a clear next step rather than a report, with a genuine interest in testing and iterating rather than set‑and‑forget CRM An improver instinct — you see an onboarding flow or a send calendar and immediately spot ways to make it better, then act on it Comfortable briefing and directing internal resource, and confident building buy‑in across product, brand, marketing, creative and data. A clear, honest communicator with a self‑starter, can‑do attitude Будет плюсом: Bonus points for consumer experience in subscription, membership, loyalty, ecommerce or affiliate‑adjacent businesses, familiarity with incrementality or holdout testing, data querying skills, or exposure to advanced personalisation and next‑best‑action decisioning

Условия

Competitive salary. 30 days annual leave, plus bank holidays. Accredited 'Great Place To Work' company in three categories. Commitment to personal development and career growth, coaching workshops and progression plans. Remote‑first working environment. This means you're not obligated to come into the office, you can choose the environment you think you excel best in. Flexible working hours. Focus on welfare. We offer a monthly wellness allowance, gym memberships, access to mental health first aiders, a health cash plan and more. Access to incredible partnership discounts for the biggest brands in the world. Think Google, Apple, GymShark, Domino's, Uber and loads more! £200 work from home set up allowance to put towards your at‑home working space.