CRM & Lifecycle Marketing Manager

Freedom Living co.; Atlanta, Northern (GA, KY); Hybrid; USD 150,000 - 170,000; Full time

Benefits offered by this job

Medical insurance

Vision insurance

401(k)

Disability insurance

Job summary

1-800-FLOWERS.COM, INC is seeking a CRM marketing professional to lead end-to-end campaigns across Email and SMS. Build and optimize lifecycle programs to drive revenue and engagement, with 2–4+ years in CRM or digital marketing.

You will collaborate with CRM Operations and cross-functional teams, ensuring compliant best practices and measurable performance improvements. This role emphasizes data-driven decision making, attention to detail, and experience in eCommerce or retail.

Qualifications

• 2–4+ years in CRM, lifecycle marketing, or digital marketing with Email and SMS activation.
• Ability to own and drive revenue outcomes through CRM channels.
• Strong Email and SMS best practices knowledge, including CAN-SPAM and TCPA.
• Experience collaborating with CRM Operations and cross-functional teams.
• Excellent organization and project management skills.
• Data-driven with ability to turn insights into performance improvements.
• eCommerce or retail experience preferred.

Skills

CRM

Lifecycle marketing

Email activation

SMS activation

Revenue ownership

Deliverability & compliance

Cross-functional collaboration

Project management

Data-driven decision making

eCommerce/retail experience

Job description

1-800-FLOWERS.COM, INC is seeking a CRM marketing professional to lead end-to-end campaigns across Email and SMS. Build and optimize lifecycle programs to drive revenue and engagement, with 2–4+ years in CRM or digital marketing.

You will collaborate with CRM Operations and cross-functional teams, ensuring compliant best practices and measurable performance improvements. This role emphasizes data-driven decision making, attention to detail, and experience in eCommerce or retail.