CRM Field Operations Leader — Drive Adoption & Excellence

AstraZeneca; Gaithersburg (MD); Hybrid; USD 137.000 - 205.000; Vollzeit

Zusammenfassung

AstraZeneca seeks a Senior Manager, CRM Field Operations to lead day-to-day CRM BAU for US Oncology, partnering with IT, vendors, and field teams to deploy, support, and optimize CRM capabilities and ensure a strong field experience.

The role focuses on operational excellence, change management, and field enablement, driving adoption, governance, and collaboration to deliver CRM stability and effective campaigns. Hybrid work with comprehensive compensation and benefits is offered.

Qualifikationen

• Bachelor’s degree.
• 2+ years of experience in CRM platforms, including adoption, omnichannel engagement, large-scale implementations, and system integrations (e.g., Salesforce, Veeva, or equivalent).
• Functional, operational knowledge. Strong understanding of sales processes and workflows.
• Hands-on experience with IQVIA/Salesforce/VEEVA ecosystem tools

Aufgaben

• Lead the day-to-day operational management of CRM capabilities, ensuring business continuity, operational effectiveness, and user satisfaction.
• Serve as the operational owner of CRM-related business processes, workflows, and support models.
• Monitor CRM performance, identify operational gaps, and implement improvements to enhance field efficiency and user experience.
• Ensure operational readiness and continuity for launches, field force changes, campaigns, and business priorities.
• Execute CRM roadmap priorities in partnership with business stakeholders and cross-functional teams.
• Manage CRM releases, enhancements, issue triage, testing, and operational deployment activities.
• Translate business requirements into actionable operational solutions and system enhancements.
• Maintain change control, documentation, and operational governance processes.
• Act as primary operational liaison for field teams regarding CRM-related inquiries, processes, efficiencies, and support needs.
• Drive adoption and operational pull-through of CRM capabilities through communications, training, and support.
• Ensure field readiness and successful implementation of CRM enhancements and new initiatives.
• Partner with Commercial Operations, IT, Marketing, Data & Analytics, Sales Leadership, and vendors to support execution of CRM capabilities.
• Influence within the function to optimize processes, improve adoption, and address operational needs.

Kenntnisse

CRM Operations

Ausbildung

Bachelor’s degree

Tools

Salesforce

VEEVA

IQVIA

Jobbeschreibung

AstraZeneca seeks a Senior Manager, CRM Field Operations to lead day-to-day CRM BAU for US Oncology, partnering with IT, vendors, and field teams to deploy, support, and optimize CRM capabilities and ensure a strong field experience.

The role focuses on operational excellence, change management, and field enablement, driving adoption, governance, and collaboration to deliver CRM stability and effective campaigns. Hybrid work with comprehensive compensation and benefits is offered.