Senior Manager, CRM Field Operations

AstraZeneca

Gaithersburg (MD)

Hybrid

USD 137,000 - 205,000

Full time

14 days+
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Job summary

AstraZeneca seeks a Senior Manager, CRM Field Operations to lead day-to-day CRM BAU for US Oncology, partnering with IT, vendors, and field teams to deploy, support, and optimize CRM capabilities and ensure a strong field experience.

The role focuses on operational excellence, change management, and field enablement, driving adoption, governance, and collaboration to deliver CRM stability and effective campaigns. Hybrid work with comprehensive compensation and benefits is offered.

Qualifications

  • Bachelor’s degree.
  • 2+ years of experience in CRM platforms, including adoption, omnichannel engagement, large-scale implementations, and system integrations (e.g., Salesforce, Veeva, or equivalent).
  • Functional, operational knowledge. Strong understanding of sales processes and workflows.
  • Hands-on experience with IQVIA/Salesforce/VEEVA ecosystem tools

Responsibilities

  • Lead the day-to-day operational management of CRM capabilities, ensuring business continuity, operational effectiveness, and user satisfaction.
  • Serve as the operational owner of CRM-related business processes, workflows, and support models.
  • Monitor CRM performance, identify operational gaps, and implement improvements to enhance field efficiency and user experience.
  • Ensure operational readiness and continuity for launches, field force changes, campaigns, and business priorities.
  • Execute CRM roadmap priorities in partnership with business stakeholders and cross-functional teams.
  • Manage CRM releases, enhancements, issue triage, testing, and operational deployment activities.
  • Translate business requirements into actionable operational solutions and system enhancements.
  • Maintain change control, documentation, and operational governance processes.
  • Act as primary operational liaison for field teams regarding CRM-related inquiries, processes, efficiencies, and support needs.
  • Drive adoption and operational pull-through of CRM capabilities through communications, training, and support.
  • Ensure field readiness and successful implementation of CRM enhancements and new initiatives.
  • Partner with Commercial Operations, IT, Marketing, Data & Analytics, Sales Leadership, and vendors to support execution of CRM capabilities.
  • Influence within the function to optimize processes, improve adoption, and address operational needs.

Skills

CRM Operations

Education

Bachelor’s degree

Tools

Salesforce
VEEVA
IQVIA

Job description

Senior Manager, CRM Field operations
Role Purpose

The Senior Manager, CRM Operations & Field Enablement is responsible for leading the day-to-day business operations and operational excellence of the CRM ecosystem for US Oncology. This role ensures the effective execution, optimization, adoption, and continuous operation of CRM capabilities that support field effectiveness and commercial execution.

Acting as the operational owner of CRM business-as-usual (BAU ), this role partners closely with business stakeholders, IT, vendors, and field teams to ensure CRM capabilities are effectively deployed, supported, and continuously optimized to meet evolving business needs.

This role serves as a functional subject matter expert and trusted partner, translating business needs into operational solutions while ensuring seamless execution and a strong field experience.

Key Responsibilities
CRM Business-as-Usual (BAU) Operations
  • Lead the day-to-day operational management of CRM capabilities, ensuring business continuity, operational effectiveness, and user satisfaction.
  • Serve as the operational owner of CRM-related business processes, workflows, and support models.
  • Monitor CRM performance, identify operational gaps, and implement improvements to enhance field efficiency and user experience.
  • Ensure operational readiness and continuity for launches, field force changes, campaigns, and business priorities.
CRM Execution & Operational Excellence
  • Execute CRM roadmap priorities in partnership with business stakeholders and cross-functional teams.
  • Manage CRM releases, enhancements, issue triage, testing, and operational deployment activities.
  • Translate business requirements into actionable operational solutions and system enhancements.
  • Maintain change control, documentation, and operational governance processes.
Field Enablement & User Experience
  • Act as primary operational liaison for field teams regarding CRM-related inquiries, processes, efficiencies, and support needs.
  • Drive adoption and operational pull-through of CRM capabilities through communications, training, and support.
  • Ensure field readiness and successful implementation of CRM enhancements and new initiatives.
Stakeholder Collaboration
  • Partner with Commercial Operations, IT, Marketing, Data & Analytics, Sales Leadership, and vendors to support execution of CRM capabilities.
  • Influence within the function to optimize processes, improve adoption, and address operational needs.
Key Deliverables
  • CRM operational stability (Execution excellence)
  • CRM functional expertise
  • Strong process expertise and operational leadership
  • Stakeholder collaboration within function
  • Adoption support (Achieving adoption metrics)
  • Business process optimization
  • Maintain a pulse on evolving business requirements and identify opportunities to improve workflows, efficiencies, and user experience. (SLA performance)
  • Promote CRM best practices and operational consistency across teams.
Essential Requirements:
  • Bachelor’s degree.
  • 2+ years of experience in CRM platforms, including adoption, omnichannel engagement, large-scale implementations, and system integrations (e.g., Salesforce, Veeva, or equivalent).
  • Functional, operational knowledge. Strong understanding of sales processes and workflows
  • Strong commitment to customer success and user experience.
  • Hands‑on experience with IQVIA/Salesforce/VEEVA ecosystem tools
Hybrid In-Office Expectation:

When we put unexpected teams in the same room, we unleash bold thinking with the power to inspire life-changing medicines. In-person working gives us the platform we need to connect, work atpaceand challenge perceptions.That’swhy we work, on average, a minimum of three days per week from the office. But thatdoesn'tmeanwe’renot flexible. We balance the expectation of being in the office while respecting individual flexibility. Join us in our outstanding and ambitious world.

The annual base pay (or hourly rate of compensation) for this position ranges from $136,938.40 - $205,407.60. Our positions offer eligibility for various incentives—an opportunity to receive short-term incentive bonuses, equity-based awards for salaried roles and commissions for sales roles. Benefits offered include qualified retirement programs, paid time off (i.e., vacation, holiday, and leaves), as well as health, dental, and vision coverage in accordance with the terms of the applicable plans.

Closing Date

15-Oct-2026

Our mission is to build an inclusive environment where equal employment opportunities are available to all applicants and employees. In furtherance of that mission, we welcome and consider applications from all qualified candidates, regardless of their protected characteristics. If you have a disability or special need that requires accommodation, please complete the corresponding section in the application form.

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