CRM Campaigns Specialist - Multi-Channel & Analytics

True Religion Brand Jeans; El Segundo (CA); On-site; USD 75,000 - 80,000; Full time

Benefits offered by this job

Health benefits

401(k) with employer match

Merchandise discounts

Commuter benefits

Wellness programs

Job summary

True Religion Brand Jeans in El Segundo, CA is seeking a CRM Associate to support the day-to-day production of multi-channel campaigns across email, SMS, and push, translating the CRM Manager’s plans into live programs.

You’ll build journeys, QA every send, draft briefs, run A/B tests, and report on KPIs to boost reach and impact. This role blends analytical rigor with creative execution in a fast-paced, fashion-focused environment.

Qualifications

• 3–5 years executing email, SMS, and/or mobile marketing campaigns.

Responsibilities

• Execute day-to-day production of one-time, recurring, triggered, and dynamic campaigns across email, SMS, and push.
• Build campaigns and multi-channel journeys in our platforms to the specifications set by the CRM Manager.
• Own quality assurance on every send, proofing copy, links, dynamic content, rendering, and audience targeting to keep execution flawless and on brand.
• Draft creative briefs for campaigns and automations.
• Conduct A/B testing to gain insights and continually improve the customer experience and overall results through optimized messaging and targeting.
• Support the team with reporting on channel KPIs, using the data to inform True Religion’s broader CRM strategy.
• Help build, maintain, and update the CRM marketing calendar.
• Develop a thorough working knowledge of True Religion’s CRM platforms and stay current on email, SMS, and push best practices, surfacing recommendations to strengthen performance.

Skills

Analytical thinking

Attention to detail

Creative briefs drafting

Project management

Communication & collaboration

Tools

Cordial

Listrak

Salesforce

Iterable

Braze

Klaviyo

Airship

Postscript

Job description

True Religion Brand Jeans in El Segundo, CA is seeking a CRM Associate to support the day-to-day production of multi-channel campaigns across email, SMS, and push, translating the CRM Manager’s plans into live programs.

You’ll build journeys, QA every send, draft briefs, run A/B tests, and report on KPIs to boost reach and impact. This role blends analytical rigor with creative execution in a fast-paced, fashion-focused environment.