CRM Analytics Lead — Data-Driven Growth & Insights

INNOCEAN USA; Huntington Beach (CA); On-site; USD 140,000 - 150,000; Full time

Benefits offered by this job

Low-cost health benefits

Wellness reimbursement program

Company paid disability and life insurance

Beautiful campus across from the Pacific Ocean

Job summary

INNOCEAN USA, a full-service advertising agency, is seeking a Manager, CRM Analytics to lead their CRM team. This role focuses on leading data-driven decision-making to enhance customer acquisition, engagement, and retention.

The ideal candidate will have extensive experience in marketing analytics, proficiency in SQL and Python, and hands-on experience with Salesforce. Competitive salary and benefits are offered.

Qualifications

• 5–8+ years of experience in marketing analytics or related fields.
• Proficient in SQL and Python or similar programming languages.
• Experience within the Salesforce ecosystem including Marketing Cloud.

Responsibilities

• Translate business questions into actionable insights.
• Develop and maintain dashboards and performance monitoring.
• Manage and mentor junior analysts.

Skills

Marketing analytics

SQL

Python

Salesforce

Tableau

Advanced analytics use cases

Tools

Tableau

Power BI

GA4

Adobe Analytics

BigQuery

Adobe Sensei

Job description

INNOCEAN USA, a full-service advertising agency, is seeking a Manager, CRM Analytics to lead their CRM team. This role focuses on leading data-driven decision-making to enhance customer acquisition, engagement, and retention.

The ideal candidate will have extensive experience in marketing analytics, proficiency in SQL and Python, and hands-on experience with Salesforce. Competitive salary and benefits are offered.