Creator Partnerships & Influencer Campaigns Specialist

Advocare

Richardson (TX)

On-site

USD 65,000 - 95,000

Full time

3 days ago

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Job summary

Advocare, a health and wellness brand in Richardson, TX, seeks an Influencer Marketing Specialist to drive creator partnerships, influencer campaigns, and affiliate programs. You will manage day‑to‑day creator relationships, campaign logistics, and performance reporting in collaboration with Brand, Social, Creative, Paid Media, E‑commerce, and Legal.

You will identify and recruit influencers, coordinate outreach, briefs, seeding, content approvals, and schedules; lead negotiations on terms and

Qualifications

3–5 years in influencer marketing or related digital marketing roles.
Hands-on experience with creator outreach, campaigns, approvals, and reporting.
Strong understanding of Instagram and TikTok creator marketing platforms.
Experience with consumer brands or CPG; health and wellness exposure a plus.
Bachelor’s degree in Marketing, Communications, Business, or related field (or equivalent).

Responsibilities

Identify, research, vet, and recruit influencers aligned with brand objectives.
Coordinate outreach, onboarding, briefs, seeding, approvals, schedules, and deliverables.
Support activations, product launches, and creator events from planning through execution.
Track performance, budgets, and KPIs; share insights to optimize future campaigns.