Creator Growth Architect: Scale Cross-Platform Talent

TikTok Inc.; San Jose (CA); On-site; USD 108,000 - 209,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401(k) with company match

Paid parental leave

Disability coverage

Life insurance

Wellbeing benefits

Paid holidays

Paid sick days

Paid Personal Time

Job summary

TikTok Inc. is seeking a highly capable professional to drive awareness and onboarding among off-platform creators, partnering with Marketing, Product, and Operations to build trust and advocacy across platforms.

The role focuses on identifying influential creators, developing tailored growth strategies, and translating creator needs into product improvements while collaborating with internal teams.

Qualifications

• Bachelor's degree or above with 3+ years in creator ecosystem, content platforms, or related fields.
• Strong understanding of YouTube, Instagram, Facebook ecosystems.
• Strong data sensitivity with the ability to use SQL for analysis and problem-solving.
• Proven ability to drive cross-functional collaboration and execution.
• Strategic thinking with a deep understanding of creator growth dynamics.
• Self-motivation and ability to work in a fast-paced environment.

Responsibilities

• Identify showcase creators with strong influence and segment by content vertical, impact, and cross-platform presence.
• Partner with local operations teams to execute creator outreach and onboarding with trust-based relationships.
• Develop tailored growth and content strategies for priority creators to scale presence and impact.
• Identify creator pain points across product, monetization, distribution; drive resolutions and improvements.
• Design and execute creator advocacy programs to amplify external influence for TikTok.
• Work with Marketing and Product to align external messaging and translate creator needs into product improvements.

Skills

SQL for analysis

Cross-functional collaboration

Creator ecosystem knowledge

Strategic thinking

Social platforms knowledge (YouTube/IG

Education

Bachelor's degree or above

Job description

TikTok Inc. is seeking a highly capable professional to drive awareness and onboarding among off-platform creators, partnering with Marketing, Product, and Operations to build trust and advocacy across platforms.

The role focuses on identifying influential creators, developing tailored growth strategies, and translating creator needs into product improvements while collaborating with internal teams.