Creative Strategy Lead: Trends, AI & Growth
Buyers Support Group
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Job summary
Buyers Support Group is seeking a Creative Strategist to translate macro shifts into road maps, assortment opportunities, and go‑to‑market strategies. You’ll support the sales team with client workshops, trend recaps, and storytelling that lands.
Lead market road mapping, vendor workshops, and US landscape projects for launches, turning insights into commercial strategy for beauty, fashion, and consumer products.
Qualifications
- Bachelor's degree or related experience in marketing, design, or merchandising.
- 4-8+ years in trend forecasting, strategy, or product development.
- Experience translating trend insights into commercial strategy.
- Experience in beauty, fashion, retail, or consumer products preferred.
Responsibilities
- Integrate macro and micro trends with retailer objectives to identify growth opportunities.
- Translate cultural signals into clear business implications.
- Lead retailer and market road mapping; build overarching strategy and vision.
- Own vendor workshops from framing to follow‑through.
- Lead US Market Landscape projects for new partner launches.
- Develop plans for product and assortment development, including white space ideation.
- Package market intelligence for diverse audiences from creatives to executives.
- Lead AI integration into trend design practices and establish guardrails.
Skills
Education
Tools
Job description
Buyers Support Group is seeking a Creative Strategist to translate macro shifts into road maps, assortment opportunities, and go‑to‑market strategies. You’ll support the sales team with client workshops, trend recaps, and storytelling that lands.
Lead market road mapping, vendor workshops, and US landscape projects for launches, turning insights into commercial strategy for beauty, fashion, and consumer products.
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