Creative Strategist, Paid Social

24 Seven Talent; United States; On-site; USD 100,000 - 160,000; Full time

Benefits offered by this job

Fully remote

Works Pacific Time

Collaborative team

Job summary

24 Seven Talent is seeking a strategic, social-first creative leader to develop performance-driven content for paid media. This fully remote role requires shaping the creative approach across paid social campaigns and establishing a scalable content engine that balances story with measurable results.

You'll partner with senior teams to guide production, iterate based on audience response, and build a high-volume pipeline without sacrificing quality or strategic focus.

Qualifications

• Experience leading creative for digital, direct-to-consumer, wellness, or social-first brands.
• Strong understanding of paid social creative, hooks, pacing, storytelling, authenticity, and audience behavior.
• Experience directing creator content and high-quality brand assets.
• Hands-on editing ability with editing tools such as Adobe Premiere.
• Ability to translate brand positioning into scalable creative systems.

Responsibilities

• Develop original, platform-native concepts for paid social to stop the scroll and drive conversion.
• Lead development of creator-led, UGC-style, lo-fi and polished brand content.
• Provide clear direction to creators, designers, editors, production partners, and other collaborators.
• Create briefs, scripts, messaging frameworks, and content structures for efficient production.
• Use campaign insights to identify winning patterns, refine creative, and introduce fresh concepts.
• Maintain a consistent brand voice and visual identity across fast-moving social platforms.

Skills

Creative leadership

Paid social

Content strategy

Project management

Collaboration

Adobe Premiere

Tools

Adobe Premiere

Job description

A high-growth consumer wellness brand is looking for a strategic, social-first creative leader to develop performance-driven content for paid media. This is a fully remote opportunity for a creative thinker who understands how to build ideas that capture attention quickly, tell a compelling story, and turn engagement into action.

About the Opportunity

You will shape the creative approach across paid social campaigns, helping establish a scalable content engine that balances strong brand storytelling with measurable performance. Partnering closely with senior creative and growth stakeholders, you’ll develop concepts, guide production, and continually evolve creative based on what audiences respond to.

What You'll Do

• Develop original, platform-native concepts for paid social that are designed to stop the scroll and drive conversion.
• Turn brand positioning and visual standards into flexible creative systems built for testing, iteration, and scale.
• Lead the development of creator-led, UGC-style, lo-fi, and polished brand content.
• Provide clear direction to creators, designers, editors, production partners, and other collaborators.
• Create briefs, scripts, messaging frameworks, and content structures that support efficient production.
• Use campaign insights and performance data to identify winning patterns, refine creative, and introduce fresh concepts.
• Maintain a consistent brand voice and visual identity while adapting work for the realities of fast-moving social platforms.
• Help build a high-volume creative pipeline without sacrificing quality, taste, or strategic focus.

What We're Looking For

• Experience leading creative for digital, direct-to-consumer, lifestyle, wellness, or social-first brands.
• A strong understanding of paid social creative, including hooks, pacing, storytelling, authenticity, and audience behavior.
• Experience directing both creator content and more highly produced brand assets.
• Strong instincts for casting, scripting, editing rhythm, and visual storytelling.
• A track record of producing and evolving high-performing creative at volume.
• Comfort working from performance insights to guide creative decisions and combat content fatigue.
• Hands-on familiarity with editing tools, including Adobe Premiere.
• A collaborative, resourceful working style with a high level of ownership and a bias toward action.

Why Join

• Make a meaningful impact at a growing consumer brand in the wellness space.
• Help build the creative foundation behind customer acquisition and brand growth.
• Work with a collaborative, experienced team that values smart execution and strong ideas.
• Fully remote position aligned with Pacific Time working hours.