Creative Strategist: High-Impact Growth & Brand

Tushy Inc.; Brooklyn (OH); Hybrid; USD 90,000 - 110,000; Full time

Benefits offered by this job

Medical plans

401K match

PTO 15+ days to start

Commuter benefits

Wellbeing resources

Job summary

TUSHY Inc. is seeking a Creative Strategist to turn insight into scroll-stopping creative that sells bidets and more.

You’ll own the paid creative strategy across Meta, TikTok, YouTube, and Google—briefing, testing, and optimizing static and video assets that convert Real Pooping Humans. Reporting to the Growth Lead with oversight from the Brand Lead, you’ll drive high‑quality creative while shaping brand concepts and full‑funnel work, including organic social and creator/UGC direction.

Qualifications

• 5+ years in creative strategy, performance marketing, or growth.
• Proven track record briefing and optimizing paid creative on Meta and TikTok.
• Portfolio showing work that moved the numbers, not just visuals.
• Fluent in paid social and growth marketing with conversion focus.
• Analytical rigor and data-driven decision making.
• Experience writing briefs and giving feedback to elevate work.
• Excellent cross-functional collaboration across marketing, creative, and data.
• Comfort with fast-paced, evolving priorities and bold bets.
• Bonus: experience with humor-forward lifestyle or creator/UGC content.
• Passion for poop jokes is encouraged but not required.

Responsibilities

• Own paid creative strategy across Meta, TikTok, YouTube, and Google.
• Write sharp briefs tied to testing goals, then read results and plan next steps.
• Direct the creative team on high‑quality static and full‑funnel video assets.
• Shape brand-level concepts and stretch into organic social, creator, and UGC direction.
• Analyze creative performance and scale winners, kill losers, iterate.
• Guard the brand voice so assets stay on-voice and on-guidelines.
• Turn performance data into recommendations for Growth, Brand, and leadership.

Skills

Creative strategy

Performance marketing

Growth marketing

Briefing and optimizing paid creative

Paid social platforms: Meta/TikTok/You

Analytical mindset

Communication & collaboration

Job description

TUSHY Inc. is seeking a Creative Strategist to turn insight into scroll-stopping creative that sells bidets and more.

You’ll own the paid creative strategy across Meta, TikTok, YouTube, and Google—briefing, testing, and optimizing static and video assets that convert Real Pooping Humans. Reporting to the Growth Lead with oversight from the Brand Lead, you’ll drive high‑quality creative while shaping brand concepts and full‑funnel work, including organic social and creator/UGC direction.