Copywriter IV

TechDigital Group; Indiana (PA); On-site; USD 70,000 - 90,000; Full time

Job summary

A leading digital agency is looking for a motivated Senior Copywriter to join their team on a high-impact contract. You will spearhead creative work for Agentforce Service, leveraging AI tools to enhance your output. Responsibilities include conceptualizing comprehensive campaigns, breaking down product benefits, and collaborating with a team to deliver quality work under tight deadlines. Ideal candidates will have at least 5 years of experience and a strong portfolio demonstrating their creative skills. This is an exciting opportunity to drive innovation in a rapidly evolving industry.

Qualifications

• At least 5 years in an ad agency or corporate creative team.
• A portfolio showcasing integrated campaigns and brand voice.
• Experience with AI tools enhancing creative output.

Responsibilities

• Concept everything from big campaign ideas to demand gen work.
• Break down product benefits into human stories that resonate.
• Be an attentive self-starter discovering opportunities for outstanding work.
• Adapt to multiple projects and tight deadlines.
• Collaborate maintaining strong relationships and contributing creatively.
• Provide timely feedback to propel the creative process.

Skills

AI Innovation

Creative Agility

Operational Efficiency

Adaptability

Business Acumen

Curiosity

Proactivity

Communication

Project Management

Strategy

Relationship Building

Attention to Detail

Job description

Overview

AGENTFORCE SERVICE SENIOR COPYWRITER

We\'re looking for a talented, motivated Senior Copywriter to join our team for a high-impact contract. This is a \"hit-the-ground-running\" role. You\'ll help concept and develop creative work for Agentforce Service, one of our biggest products, as we lead the industry in the AI revolution. You\'ll team up with designers and writers under the guidance of our Creative Director to ensure our story stays bold and our momentum stays fast. Our hope is that you\'ll take a leading role during a pivotal window, pushing our standards for craft, strategy, and excellence. At Salesforce, we\'ve embraced AI in how we work, and you\'ll use AI tools to streamline your process, spark bigger ideas, and expand what\'s possible. You\'ll create work that excites, delights, and resonates, ensuring that even in a fast-moving contract role, everything you produce is thoughtful, smart, and human.

Responsibilities

• Concept everything from big campaign ideas to spot-on demand gen work. Create banner ads, write scripts, and produce films. Develop innovative yet-to-be-imagined creative and email campaigns for Social, Web, Events, and other channels.
• Break down product benefits and sticky pain points into human stories that are heartfelt, on-brand, and engaging.
• Be an attentive self-starter who uncovers opportunities — including AI-powered shortcuts — to create outstanding work.
• Adapt to multiple projects and tight deadlines in a fast-paced environment; present and sell work to partners with a clear point of view and creative strategy.
• Collaborate with the team and partners, maintaining strong relationships and contributing to the overall creative process.
• Provide timely and helpful feedback to propel the creative process forward.

Qualifications

• Experience: At least 5 years in an ad agency or corporate creative team.
• A portfolio that showcases integrated campaigns, human-centric tech storytelling, and a sophisticated command of brand voice.
• Experience with AI tools to enhance creative output from brainstorming and research to drafting and refining copy.

Skills

• AI Innovation: Use AI to enhance creative output across stages of development.
• Creative Agility: Ability to work independently and with a creative team to deliver high-quality work on every project.
• Operational Efficiency: Synthesize complex product briefs and Salesforce brand standards, leveraging AI to accelerate learning and output.
• Adaptability: A beginner\'s mind for learning brand tone with a veteran\'s execution capability.
• Business Acumen: Curious about the business and industry of internal and external clients.
• Curiosity: Ask questions to reach the root of things.
• Proactivity: Identify opportunities to address gaps in thinking.
• Communication: Participate in meetings and presentations with senior leaders.
• Project Management: Manage multiple projects and work with PM to meet deadlines.
• Strategy: Provide a point of view, articulate it, and present/sell work effectively.
• Relationship Building: Maintain proactive relationships with all members of the creative and partner teams.
• Attention to Detail: Demonstrate meticulous care in deliverables.