Creative Growth Strategist for Real Estate Tech & AI

Mogul; New York (NY); On-site; USD 110,000 - 180,000; Full time

Benefits offered by this job

Career growth

Transparent culture

Creative environment

Performance-based rewards

Autonomy

Job summary

Mogul in New York City is seeking a highly creative, analytical Creative Strategist to shape how we reach, engage, and keep investors across the customer journey. You will report to the CEO and own the creative thinking behind our paid ads, organic social, and lifecycle marketing.

This hands-on role requires strategic thinking and execution: turning customer insights, cultural trends, and performance data into concepts, with AI woven into your workflow at every step.

Qualifications

• 4+ years in creative strategy, growth marketing, lifecycle marketing, advertising, brand strategy, or a related role.
• Experience at a high-growth consumer technology, DTC, subscription, marketplace, or e-commerce company.
• Hands-on experience developing paid social creative with measurable outcomes.
• Experience shipping creative with vendors or freelancers (agencies, editors, and freelancers).
• Experience with lifecycle marketing including email, SMS, retention, and customer engagement strategies.
• Experience building organic content that grows an audience across platforms.
• Experience using AI tools as a core part of the creative/marketing process.
• Strong creative instincts paired with an analytical mindset; data-backed decisions.
• Growth-oriented with potential to lead a creative team as the company scales.

Responsibilities

• Report directly to the CEO.
• Work across performance marketing, product, and engineering.
• Develop creative strategy across paid social, organic social, email, SMS, landing pages, product communications, app pushes, and emerging channels.
• Identify new creative angles, hooks, offers, and messaging to improve acquisition and retention.
• Write briefs and build messaging frameworks for product launches, promotions, evergreen campaigns, and brand initiatives.
• Study investor behavior to understand motivations and emotional drivers.
• Produce creative directly, or brief, manage, and quality-check outside vendors and internal partners.
• Own Mogul's organic social strategy across platforms: content themes, calendars, concepts, messaging, and execution.
• Monitor emerging platforms, formats, and consumer behavior to stay ahead of trends.
• Build and run lifecycle strategies that improve engagement, conversion, retention, and CLV.
• Develop email and SMS campaigns, and extend to app notifications and product feature launches.
• Leverage AI across research, ideation, copy, creative concepts, personalization, testing, and workflow automation.
• Translate performance data into creative hypotheses and structured testing plans.
• Partner with performance marketing to iterate on what wins in paid and feed it into the next round of creative.
• Measure creative and lifecycle performance and iterate based on results.

Skills

Paid social

Organic social

Lifecycle marketing

CRM platforms

AI toolkit

Excellent writing

Communication

Data-driven

Creative problem-solving

Tools

Figma

Canva

Adobe Creative Suite

CapCut

Job description

Mogul in New York City is seeking a highly creative, analytical Creative Strategist to shape how we reach, engage, and keep investors across the customer journey. You will report to the CEO and own the creative thinking behind our paid ads, organic social, and lifecycle marketing.

This hands-on role requires strategic thinking and execution: turning customer insights, cultural trends, and performance data into concepts, with AI woven into your workflow at every step.