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Beyond Blue at the University of Kentucky Athletics is seeking a Creative Content Director Associate to lead creation, production, and management of high-quality visual, digital, social, photo, video, and multimedia content for assigned sport programs and department initiatives.
You will execute creative concepts and content plans to support recruiting, fan engagement, brand visibility, storytelling, and department priorities, collaborating with coaches, administrators, and external partners
Job Description:
Responsible for creating, producing, and managing high-quality visual, digital, social, photo, video, and multimedia content for assigned sport programs and department initiatives within UK Athletics. Executes creative concepts and content plans in support of recruiting, fan engagement, brand visibility, team storytelling, and department priorities. Reports through Creative Services and works in close coordination with coaches, sport administrators, communications, marketing, ticketing, and external partners to deliver consistent, brand-aligned content across platforms. Supports department-wide creative needs, production workflows, archival processes, intern coordination, and operational needs within Creative Services. Ensures compliance with University, SEC, CSC, and NCAA policies and regulations. All University of Kentucky Athletics Department employees are required to conduct themselves in accordance with the rules, regulations, and policies of the National Collegiate Athletic Association (NCAA), the College Sports Commission (CSC), the southeastern Conference (SEC), the University and any other applicable regulatory body.
Creates and executes professional-quality, deadline-driven creative content for assigned sport programs and department initiatives across digital, social, print, video, photography, recruiting, and in-venue platforms. Creates and manages visual assets that support brand identity, storytelling, recruiting, fan engagement, marketing campaigns, special events, and other department priorities. Collaborates with coaches, sport administrators, communications, marketing, ticketing, public relations, and external partners to support season-long content plans and campaign concepts. Serves as a Creative Services contact for assigned sport programs while maintaining alignment with department-wide brand standards, content strategy, and creative priorities. Provides cross-sport and department-wide creative support as needed, ensuring content needs are met across UK Athletics beyond primary team assignments. Participates in all phases of the creative process, including concept development, art direction, design, layout, typography, photography, video production, editing, and final delivery. Assists with recruiting, coordinating, training, and evaluating student interns and other creative contributors who support assigned sports and Creative Services projects. Supports daily Creative Services operations, including project management systems, production calendars, planning meetings, file delivery, and coordination for sports and special events. Maintains digital and physical creative archives, including organization, storage, retrieval, and preservation of photo, video, design, and publication assets. Coordinates production logistics with internal teams and outside vendors, including print production, delivery schedules, quote requests, inventory needs, and Creative Services promotional channels. Works with Creative Services staff and department partners to support season-long content plans, campaign concepts, production needs, and sport-specific creative requests while following department brand standards and University, SEC, CSC, and NCAA policies and regulations. Performs other duties as assigned.
Bachelor’s degree
2+ years of Experience in graphic design, branding, signage production, visual communications, or a related field preferred. An equivalent combination of education and experience may be considered.
N/A
A. Lifting, pushing, and/or pulling objects up to 50lbs: 2. Occasional (<10% of the time) B. Lifting, pushing, and/or pulling objects over 50lbs: 1. Never C. Standing or walking with objects up to 10lbs: 3. Intermittent (10% - 50% of the time) D. Standing or walking with objects up to 25lbs: 2. Occasional (<10% of the time) E. Sitting at computer workstation for extended periods: 4. Regular (>50% of the time) F. Risk of back injury from moving, lifting or positioning patients, equipment, or materials: 1. Never G. Repetitive motion: 4. Regular (>50% of the time) H. Working at heights above 4 feet: 1. Never I. Working in confined spaces: 1. Never J. Risk of injuries from use of equipment on the job: 1. Never K. Job-related travel: 2. Occasional (<10% of the time) L. Loud noises: 2. Occasional (<10% of the time) M. Temperature extremes: 1. Never N. Hazardous chemicals and fumes including waste: 1. Never O. Radiation: 1. Never P. Burns: 1. Never Q. Cuts/Punctures: 1. Never R. Bloodborne/airborne pathogens: 1. Never S. Recombinant DNA or viral vectors: 1. Never T. Combative/violent people: 1. Never U. Animal handling (including carcasses): 1. Never V. Please specify other(s) and amount of exposure (i.e., Occasional, Intermittent or Regular): N/A
This position requires regular sitting at a computer workstation for extended periods of time; performing tasks with repetitive motions such as typing, graphic design, editing, and multimedia production; intermittent standing and walking throughout the facility; occasional lifting, pushing, and/or pulling objects weighing up to 50 pounds; and frequent operation of computers, cameras, video equipment, and communication devices. The position also requires constant communication with internal and external stakeholders and the ability to review detailed visual materials for accuracy and quality.
We value the well-being of each of our employees and are dedicated to creating a healthy place for everyone to work, learn and live. In the interest of maintaining a safe and healthy environment for our students, employees, patients and visitors, the University of Kentucky is a Tobacco & Drug Free campus. The University follows both the federal and state Constitutions as well as all applicable federal and state laws on nondiscrimination. The University provides equal opportunities for qualified persons in all aspects of institutional operations and does not discriminate on the basis of race, color, national origin, ethnic origin, religion, creed, age, physical or mental disability, veteran status, uniformed service, political belief, sex, sexual orientation, gender identity, gender expression, pregnancy, marital status, genetic information or social or economic status. Any candidate offered a position may be required to pass pre-employment screenings as mandated by University of Kentucky Human Resources. These screenings may include a national background check and/or drug screen.
Purpose-driven work is behind every aspect of our mission to advance Kentucky – from its economy to its health and from its culture to its levels of educational attainment. We're looking for talented, dedicated individuals to help us support this vital mission and make a difference in the lives of Kentuckians and beyond. Join us as we build a future grounded in service, collaboration and excellence, one where your talents help move our Commonwealth forward.
Beyond Blue Corporation, an affiliated entity of the University of Kentucky, is a strategic vehicle to support the university's growth. Beyond Blue is a nonprofit company that allows the university to abide by all public entity rules and laws while allowing leaders to have some separation and distinctiveness to focus on one core business. The UK Board of Trustees appoints the Beyond Blue Board of Directors and the directors of any of its subsidiary companies.