Crane Rope Sales Specialist

Star Crane & Hoist; Allendale Charter Township (MI); Hybrid; USD 70,000 - 110,000; Full time

Job summary

Lift Solutions Holdings is seeking a motivated Crane Rope Sales Specialist to expand our presence in the Midwest. You will develop relationships with customers, understand lifting applications, and tailor rope, slings, and rigging solutions to improve safety and productivity.

The ideal candidate has 3–5 years of outside industrial sales, strong communication and technical reading skills, and a willingness to travel.

Qualifications

• 3-5 years of proven outside sales in industrial lifting or related field.
• Strong communication, presentation, and negotiation skills.
• Ability to read engineering drawings and product specifications.
• Willingness to travel overnight.

Responsibilities

• Develop and maintain relationships with new and existing customers.
• Grow sales of wire rope, synthetic rope, slings, rigging hardware, and related lifting products.
• Evaluate applications and recommend rope or rigging solutions.
• Prepare quotations, process orders, and follow up on inquiries.
• Read customer specs and drawings to provide technical product recommendations.
• Educate customers on features, inspection, maintenance, and safe use of lifting products.
• Collaborate with operations and vendors to ensure timely delivery and satisfaction.
• Maintain accurate customer records and sales pipeline in CRM.

Skills

Outside sales

Industrial lifting

Customer relationship management

Technical reading of drawings

Negotiation

Communication

Education

College degree preferred

Tools

CRM

MS Office Suite

Job description

Lift Solutions Holdings is a leading provider of end-to-end industrial lift solutions, delivering expertise, innovation, and safety across every project. Founded in 2021, we specialize in OSHA-mandated overhead crane inspections, aftermarket services and parts, cranes, rigging, and other lifting equipment. As a portfolio company of Dunes Point Capital, we are committed to redefining industrial lifting.

At Lift Solutions, we go beyond equipment and services - we provide tailored solutions that optimize operations, improve efficiency, and set new industry standards. By combining expert craftsmanship with cutting-edge technology, we ensure safe, reliable, and high-performance lifting solutions for every job.

We are searching for a motivated and customer-focused Crane Rope Sales Specialist to grow our presence. This person will grow sales of wire rope, high-performance synthetic rope, lifting slings, rigging hardware, and related lifting solutions. This role partners with customers to understand lifting applications, recommend the right products, prepare quotations, and deliver exceptional customer service. The ideal candidate has a strong mechanical aptitude, industry knowledge, and a passion for helping customers improve safety, productivity, and equipment performance.

Duties & Responsibilities

• Develop and maintain relationships with new and existing customers.
• Grow sales of wire rope, high-performance synthetic rope, synthetic and chain slings, rigging hardware, below-the-hook lifting devices, and related lifting products.
• Evaluate customer lifting applications and recommend the most appropriate rope or rigging solution.
• Prepare quotations, process orders, and follow up on customer inquiries.
• Read customer specifications, engineering drawings, and lifting requirements to provide technical product recommendations.
• Educate customers on the features, benefits, inspection, maintenance, and safe use of wire rope, synthetic rope, and lifting products.
• Conduct customer site visits to evaluate lifting equipment and identify opportunities for replacement, upgrades, and preventative maintenance.
• Collaborate with operations, fabrication, vendors, and manufacturers to ensure timely delivery and customer satisfaction.
• Maintain knowledge of OSHA, ASME, and industry standards related to lifting, rigging, overhead cranes, and material handling equipment.
• Maintain accurate customer records, sales activity, and opportunity pipelines within the CRM.
• Represent Lift Solutions with professionalism, integrity, and a customer-first approach while supporting the company's CRANES core values.

Qualifications & Education

Qualifications:

• 3-5 years’ previous proven outside sales experience in industrial sales, lifting and rigging, overhead cranes, wire rope, synthetic rope, or material handling.
• Must be a highly motivated self-starter with a strong work ethic and high level of integrity.
• Maintain data relative to accounts, prospects, and activities, including customer interactions and documentation.
• Strong presentation, selling, negotiation, and active listening skills.
• Ability to interpret technical drawings and product specifications.
• Highly effective communication skills required - daily interactions with Warehouse Personnel, Wire Fabricators, Branch Managers, customers, and prospects.
• Willingness to travel overnight.

Education:

• College degree preferred, not required.
• Maintain professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional trade associations.

A familiarity with computer software applications such CRM, MS Office Suite.