Counter Sales Associate: Customer-Focused Builder

WCM White Cap Management LLC; Durango (CO); On-site; USD 26,000 - 34,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

Vision benefits

401(k) with company match

Tuition reimbursement

Generous time off

Job summary

White Cap is seeking a Counter Sales Associate in Colorado to deliver excellent customer service to walk-in and call-in customers while processing orders and providing product information. The role emphasizes upselling, knowledge of product lines, and timely order entry to support project needs.

Join a growing team that values reliability, strong communication, and the ability to manage multiple priorities in a fast-paced environment.

Qualifications

• Proven ability to deliver exceptional customer service in a fast-paced, customer-facing environment.
• Experience with sales order systems or ERP platforms (Oracle or similar).
• Demonstrated ability to identify customer needs, recommend solutions, and support upselling or cross-selling opportunities.
• Working knowledge of construction, industrial, or contractor-focused product lines, or the ability to quickly learn technical product applications.
• Ability to manage multiple priorities with a high level of accuracy, including order entry, follow-up, and issue resolution.
• Strong communication skills, with the ability to build relationships and resolve customer concerns effectively.

Responsibilities

• Demonstrates exceptional customer service to walk-in, phone, and will call customers.
• Processes orders, quotes prices, enters orders into the system and provides order information to customers.
• Pulls orders as required.
• Communicates product features, benefits, and warranty policy information to customers.
• Demonstrates knowledge of products and their applications (provides technical advice, troubleshoots, and helps resolve customers’ problems).
• Upsells by identifying related products, add‑on extensions, and informing customers of product promotions.

Skills

Customer service

Communication

Multitasking

Upselling

Relationship building

Teamwork

Spanish/English bilingual

Tools

Oracle/ERP systems

Job description

White Cap is seeking a Counter Sales Associate in Colorado to deliver excellent customer service to walk-in and call-in customers while processing orders and providing product information. The role emphasizes upselling, knowledge of product lines, and timely order entry to support project needs.

Join a growing team that values reliability, strong communication, and the ability to manage multiple priorities in a fast-paced environment.