Coordinator, Ticket Operations

NASCAR; Richmond (VA); On-site; USD 42,000 - 56,000; Full time

Benefits offered by this job

Competitive compensation

Comprehensive benefits focusing onWell

Growth opportunities

Job summary

NASCAR is seeking a detail‑oriented Coordinator, Ticket Operations, to support day‑to‑day ticketing activities, customer service initiatives, and fulfillment for all events at our venues. You will help maintain ticketing system accuracy, support event operations, and drive process improvements.

The role requires flexibility for race weekends and holidays, with responsibilities spanning pricing updates, inventory reviews, staff coordination, and collaboration with Marketing to ensure smooth

Qualifications

• High school diploma or GED required; equivalent combination of education and experience considered.
• Experience with ticketing software such as Ticketmaster preferred.
• Proficiency in Microsoft Office, particularly Excel.
• Excellent written and verbal communication skills.
• Strong organizational skills with the ability to prioritize multiple deadlines.

Responsibilities

• Support Ticket Operations leadership with daily functions, fulfillment needs, and special projects.
• Identify opportunities to improve, streamline, and simplify ticket operations processes.
• Assist with product training for the Consumer Services team and Sales Academy.
• Provide support for special projects such as venue reseating, declined payment plans, and other department-wide initiatives.
• Audit event builds, ticket system updates, pricing changes, and financial controls daily.
• Maintain ticket system price code management: adding products, updating pricing, and setting access permissions.
• Oversee inventory management and daily ticket allocations across events.
• Manage Corporate and Complimentary ticket accounts and oversee Ticketmaster Account Manager processes.
• Monitor inquiries in the ticket operations inbox and respond in a timely manner.
• Ensure quality control of the online ticket-buying experience by fixing broken links and reviewing purchase flows.

Skills

Project management

Strong communication

Organization

Detail oriented

Education

High school diploma or GED

Tools

Ticketmaster

Microsoft Excel

Job description

At NASCAR, you will work alongside passionate people creating experiences fans feel and helping shape the future of sports and entertainment.

The Coordinator, Ticket Operations provides essential day-to-day operational support to the Ticket Operations leadership team and staff, ensuring efficient execution of ticketing processes, customer service initiatives, fulfillment needs, and special projects. This role is responsible for maintaining ticketing system accuracy, supporting event operations, driving process improvements, and delivering a seamless ticket-buying experience for customers across all events.

Responsibilities

• Support Ticket Operations leadership and staff with daily functions, fulfillment needs, and special projects.
• Identify opportunities to improve, streamline, and simplify ticket operations processes.
• Assist with product training for the Consumer Services team and Sales Academy.
• Provide support for special projects such as:
  • Venue reseating initiatives
  • Declined payment plans
  • Other department-wide operational projects

• Audit event builds, ticket system updates, pricing changes, and financial controls on a daily basis.
• Maintain ticket system price code management, including:
  • Adding new ticket products or offers
  • Updating pricing and package details
  • Setting access permissions for users and agencies
• Oversee inventory management across all events, including daily ticket allocation reviews.
• Manage and process all Corporate and Complimentary ticket accounts.
• Oversee Ticketmaster Account Manager processes and account setup.

• Monitor and respond to inquiries in the designated ticket operations inbox in a timely manner.
• Ensure quality control of the online ticket-buying experience by:
  • Identifying and correcting broken links
  • Reviewing purchase flows for accuracy
  • Partnering with Marketing to maintain current offers and messaging

• Support all event weekend ticket operations needs, including:
  • Event staffing coordination
  • Ticket issue resolution and customer service
  • Daily sales reconciliation
  • Final event reporting
• Where applicable, assist with hiring, scheduling, and supervision of temporary event staff.

• Assist in the development and implementation of operational efficiencies within Ticket Operations.
• Additional duties as assigned.

Work Schedule

This position requires flexibility to support race weekends, special events, and business needs. Evening, weekend, and holiday work is required, along with occasional travel as needed.

Qualifications

• High school diploma or GED required; equivalent combination of education and experience considered.
• Experience with ticketing software such as Ticketmaster preferred.
• Valid driver's license in good standing with a clean driving record.
• Previous box office, ticketing, or live event operations experience preferred.
• Strong project management skills with the ability to move initiatives from concept through execution.
• Proficiency in Microsoft Office, particularly Microsoft Excel.
• Excellent written and verbal communication skills.
• Strong organizational skills with the ability to prioritize multiple deadlines.
• Self-motivated with the ability to work independently and with minimal supervision.
• Familiarity with the sport of NASCAR is a plus.

• Our people are the key to our success. That is why we offer competitive compensation, a comprehensive benefits package focused on wellness, and opportunities to grow and develop both personally and professionally.

NASCAR is an Equal Opportunity Employer and is committed to conducting recruitment and hiring activities in a fair, ethical, and legally compliant manner. In support of this commitment, all employment decisions are based on job-related qualifications, skills, experience, and performance, and are made without discrimination based on any legally protected characteristic, including but not limited to race, ethnicity, gender, religion, sexual orientation or gender identity, national origin, age, military or veteran status, disability, or any other status protected by applicable federal, state, or local law, including socioeconomic, marital, parental, or caregiving status.

Follow us on LinkedIn and X for future opportunities and company news.

We are looking for your voice, your ideas, and your perspective. To help us get to know you accurately and keep the process fair for everyone, we ask that interviews and assessments be completed without the support of AI-generated content or automated assistance.