Coordinator, Admissions Pricing & Promotions

National Association for Stock Car Auto Racing (NASCAR); United States; On-site; USD 55,000 - 75,000; Full time

Job summary

NASCAR is seeking an Admissions Pricing & Promotions Coordinator to help execute pricing, promotional, inventory, and revenue strategies for track events. You’ll monitor pricing accuracy, analyze sales performance, and support promotional campaigns in a fast-paced sports environment.

The ideal candidate combines analytical rigor with strong communication, collaboration, and data reporting skills, and is prepared to work flexible hours including race weekends.

Qualifications

• Bachelor’s degree or equivalent combination of education and relevant experience.
• 2–4 years of experience in ticketing, pricing analysis, revenue management, sales operations, or business analytics.

Responsibilities

• Support implementation and maintenance of event pricing, fee structures, and approved pricing changes within ticketing systems.
• Monitor ticket inventory, sales performance, sell-through, and pricing trends to identify opportunities for optimization and revenue growth.
• Prepare and distribute pricing, sales, inventory, revenue, and promotional performance reports and analyses.
• Support promotional campaigns, dynamic pricing initiatives, resale activity, and inventory allocations for promotions, waitlists, relocations, and other ticketing programs.
• Conduct market and competitive pricing research to support pricing recommendations and revenue strategies.
• Maintain pricing documentation and communicate pricing updates to internal stakeholders.
• Collaborate across departments to ensure pricing and inventory accuracy.
• Assist the Director with data analysis, presentations, pricing recommendations, and special projects.

Skills

Analytical

Detail-oriented

Organized

Data reporting

Communication

Team collaboration

Education

Bachelor’s degree in Business, Finance, Sports Management, Marketing, Economics, or related field

Tools

Microsoft Excel

Ticketing systems

CRM platforms

Job description

At NASCAR, you will work alongside passionate people creating experiences fans feel and helping shape the future of sports and entertainment. The Admissions Pricing & Promotions Coordinator supports the execution of pricing, promotional, inventory, and revenue strategies across track events. This role ensures pricing accuracy, monitors sales and inventory performance, supports promotional and secondary market initiatives, and provides reporting and analysis to inform ticketing decisions. The ideal candidate is analytical, detail-oriented, and organized, with the ability to work effectively with data, reporting tools, ticketing systems, and cross-functional teams in a fast-paced environment.

What You’ll Do

• Support the implementation and maintenance of event pricing, fee structures, and approved pricing changes within ticketing systems.
• Monitor ticket inventory, sales performance, sell-through, and pricing trends to identify opportunities for optimization and revenue growth.
• Prepare and distribute pricing, sales, inventory, revenue, and promotional performance reports and analyses.
• Support promotional campaigns, dynamic pricing initiatives, resale activity, and inventory allocations for promotions, waitlists, relocations, and other ticketing programs.
• Conduct market and competitive pricing research to support pricing recommendations and revenue strategies.
• Maintain accurate pricing documentation and communicate pricing updates and decisions to internal stakeholders.
• Collaborate with Ticket Operations, Sales, Marketing, Finance, Track personnel, and Quality Assurance to ensure pricing and inventory accuracy.
• Support the Director with data analysis, presentations, pricing recommendations, and special projects.

What You’ll Bring

• Bachelor’s degree in Business, Finance, Sports Management, Marketing, Economics, or related field preferred; equivalent combination of education and relevant experience will be considered.
• 2-4 years of experience in ticketing, pricing analysis, revenue management, sales operations, or business analytics.
• Strong analytical and organizational skills with exceptional attention to detail.
• Experience with Microsoft Excel and data reporting.
• Familiarity with ticketing systems and CRM platforms preferred.
• Excellent written and verbal communication skills.
• A data-driven and detail-oriented approach to problem-solving.
• Strong organizational and communication skills.
• Curiosity about market trends and consumer behavior.
• A collaborative, team-oriented mindset.
• A commitment to supporting revenue growth and operational excellence.
• Ability to manage multiple priorities and meet deadlines.

Preferred Qualifications

• Experience in sports, entertainment, or live event ticketing.
• Knowledge of dynamic pricing principles and ticket inventory management.
• Experience preparing business reports and analyzing sales trends.
• Familiarity with secondary ticket marketplaces and promotional campaigns.

Work Schedule

This position requires flexibility to support race weekends, special events, and business needs. Evening, weekend, and holiday work is required, along with occasional travel as needed.

Our people are the key to our success. That is why we offer competitive compensation, a comprehensive benefits package focused on wellness, and opportunities to grow and develop both personally and professionally.

NASCAR is an Equal Opportunity Employer and is committed to conducting recruitment and hiring activities in a fair, ethical, and legally compliant manner. In support of this commitment, all employment decisions are based on job-related qualifications, skills, experience, and performance, and are made without discrimination based on any legally protected characteristic, including but not limited to race, ethnicity, gender, religion, sexual orientation or gender identity, national origin, age, military or veteran status, disability, or any other status protected by applicable federal, state, or local law, including socioeconomic, marital, parental, or caregiving status.

Follow us on LinkedIn and X for future opportunities and company news. We are looking for your voice, your ideas, and your perspective. To help us get to know you accurately and keep the process fair for everyone, we ask that interviews and assessments be completed without the support of AI-generated content or automated assistance.

The National Association for Stock Car Auto Racing (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States and owner of 15 of the nation’s major motorsports entertainment facilities. NASCAR sanctions races in three national series (NASCAR Cup Series™, NASCAR O’Reilly Auto Parts Series™, and NASCAR CRAFTSMAN Truck Series™), four international series (NASCAR Brasil Series, NASCAR Canada Series, NASCAR Euro Series, NASCAR Mexico Series), four regional series (ARCA Menards Series, ARCA Menards Series East & West and the NASCAR Whelen Modified Tour) and a local grassroots series (NASCAR Local Racing Series powered by O’Reilly Auto Parts). The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. NASCAR also owns Motor Racing Network, Racing Electronics, and ONE DAYTONA. Based in Daytona Beach, Florida, with offices in five cities across North America, NASCAR sanctions more than 1,200 races annually in 11 countries and more than 30 U.S. states. For more information visit www.NASCAR.com and www.IMSA.com, and follow NASCAR on Instagram, YouTube, TikTok, X and Facebook.