Coordinator - Marketing and Fan Engagement

UMBC; Baltimore, Northern (MD, KY); Hybrid; USD 54,000 - 61,000; Full time

Benefits offered by this job

Life and disability insurance

Retirement plans

Wellness opportunities

Job summary

UMBC Athletics seeks a Coordinator for Marketing and Fan Engagement to lead promotional campaigns for home events and drive community engagement in Baltimore. The role combines in-game activations with external marketing and sponsorship initiatives to elevate the UMBC brand.

The candidate should have a bachelor’s degree, 1 year in college or pro sports marketing, and strong fan engagement skills. Hybrid telework is possible; salary starts at $54,000 and rises with experience.

Qualifications

• Bachelor's degree in a relevant field.
• 1 year in a intercollegiate or professional sports marketing role.
• 2+ years of marketing experience at the intercollegiate level.
• Experience with supervision of interns or student workers.
• Strong sense of the current Division 1 mid-major landscape.
• General understanding of ticketing procedures.
• Tuition remission at UMBC for eligible dependents after two years of FT employment

Responsibilities

• Develop promotional schedule for home events.
• Develop fan engagement initiatives (in-game and in the community).
• Assist with budget management and ordering of promotional/giveaway items.
• Develop social marketing strategies to help grow attendance.
• Secondary Ticketing contact.
• Managing UMBC Athletics and individual sports email outreach.

Education

Bachelor's degree

Master's degree

Job description

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• Communications/Public Relations/Marketing 1

Coordinator - Marketing and Fan Engagement

Job no: 495385
Work type: Staff Full-time
Location: UMBC Campus
Categories: Athletics, Communications/Public Relations/Marketing

The UMBC Athletics Department is looking for a creative and motivated self-starter who will oversee marketing communications and development to create an exciting and unique gameday atmosphere through in-game sponsor activations, exclusive giveaways, and theme nights. The employee will also play a part in external marketing to the greater Baltimore/Catonsville/Arbutus community to grow engagement and serve the community. The ideal candidate will have a sharp passion for athletics with a keen business sense for creating fresh campaigns to elevate the UMBC brand.

Why Work at UMBC?

UMBC offers competitive compensation. This role starts at $54,000 and has over 4 weeks of vacation for regular full time roles. Tuition remission is also available.

Telework:

A hybrid telework schedule may be available.

Responsibilities:

• Develop promotional schedule for home events.
• Develop fan engagement initiatives (in-game and in the community).
• Assist with budget management and ordering of promotional/giveaway items.
• Develop social marketing strategies to help grow attendance.
• Secondary Ticketing contact.
• Managing UMBC Athletics and individual spoarts email outreach.

Required Minimum Qualifications:

• Bachelor's degree preferably in a relevant field.
• 1 year in a intercollegiate or professional sports marketing role.

Preferred Qualifications:

• Master's degree in a relevant field.
• 2+ years of marketing experience at the intercollegiate level.
• Experience with supervision of interns or student workers.
• Strong sense of the current Division 1 mid-major landscape.
• General understanding of ticketing procedures.
• Tuition remission at UMBC for eligible dependents after two years of FT employment

Additional Benefits:

• Life and disability insurance
• Retirement plans (including the choice of joining the pension plan)
• Wellness opportunities
• & Much more

Contingent II positions may include some benefits .

Benefits offered align with type (Regular, Contingent II, etc.) of position.

Salary: $54,000 - $61,000depending on qualifications and experience.
The salary of the finalist(s) selected for this role will be set based on a variety of factors, including but not limited to, internal equity, budget, prior experience, skills, knowledge, abilities, education, licensure and certifications, and other business considerations.

The above salary range represents the University’s good faith and reasonable estimate of the range of possible compensation at the time of posting.

Hours:

Hours: Full-time

Type:

Type: Regular

FLSA Status:

FLSA Status: Exempt

Equal Opportunity Statement:

Equal Opportunity Statement: UMBC is an Affluent Action/Equal Opportunity Employer. Applications from women, minority group members, veterans and individuals with disabilities are encouraged to apply.

If you require a reasonable accommodation for a disability for any part of the employment process, please contact the Human Resources Department at 410-455-2337 or MD TTY Relay Service 1-800-735-2258 between 8:30 a.m. and 4:00 p.m. Monday through Friday.

Work Authorization

Work Authorization As required by the 1986 Immigration Act, be prepared to present acceptable documentation upon hire showing your identity and that you are a U.S. citizen or an alien who is authorized to work.

Advertised: Sep 30 2026 09:00 Eastern Daylight Time
Applications close: Open Until Filled