Content marketing manager

Adapty; United States; Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

Flexible remote work

Офисы в Белграде/Лондоне

Здравоохранение

Job summary

Adapty ищет контент‑менеджера в B2B SaaS, который умеет превращать данные в лид‑магниты и мощные кейсы. Вы будете вести исследовательский контент, публиковать отчеты и перерабатывать их для LinkedIn через корпоративных и личных каналов. Работа гибридная: удалённо или в офисах Белграда/Лондона.

Требуется 3+ года в техническом B2B SaaS контенте, умение работать с данными, dashboards, SQL или AI‑инструменты. В приоритете опыт в paywall/мобильных продуктах и умение писать для аудитории с техническим

Qualifications

• 3+ года в B2B SaaS контенте, в т.ч. исследовательские/бенчмарк‑отчеты

Responsibilities

• Публикация исследовательского материала каждые две недели и создание лид‑магнита
• Переезд материалов в LinkedIn через внутреннюю advocacy‑кампанию
• Покрытие вебинаров от промо‑до‑follow‑up и конвертация их в контент
• Проведение интервью с клиентами и создание кейсов с реальными цифрами
• Мониторинг лидогенерации и отчетность по целевым аккаунтам
• С началом четвертого месяца — управление планом Builder content

Skills

B2B SaaS контент

Сильное владение английским

Исследования/бенчмарки

Использование AI в рабочем процессе

Tools

SQL

AI-инструменты

Аналитика/дашборды

Job description

Описание:

At Adapty, we make it easy for mobile apps to manage in‑app purchases and paywalls. We power 20K+ apps, process $3B+ in subscriptions every year, and havebeen growing fast for the last four years. Our mission is simple: make apps rich. We are a team of 210+ passionate, product‑driven people who love solving big challenges. Backed by top investors like 500 Startups and Surface Ventures, we are building one of mobile’s fastest‑growing SaaS companies and aiming for number one worldwide.

Задачи:

Ship a data‑led research piece every two weeks and turn it into a lead magnet: a gated report, an interactive tool, a Claude skill. You pull the data from our internal analytics and find the story Repurpose every piece for LinkedIn through employee advocacy: posts for the product owner’s personal account and the team’s Turn every webinar into a campaign, not a one‑off: you set the angle, write the Luma page and promo, and afterwards cut it into a recap, LinkedIn clips and a follow‑up that keep it working as a lead magnet Interview customers and write case studies with real numbers Track which content brings leads from target accounts and report it weekly From month four, own the Builder content plan

Требования:

3+ years in B2B SaaS content, ideally for a technical or data‑heavy product You’ve published research or benchmark reports you drove yourself, and you know what they brought: downloads, leads, demos You get numbers on your own: dashboards, SQL or AI tools, no waiting on an analyst You’ve packaged a webinar or event from promo to follow‑up, not only written the recap You’ve written case studies from your own customer interviews You use AI in your workflow, and your copy still doesn’t read like AI Strong written English for a technical audience Будет плюсом: Mobile apps, subscriptions, ad tech, MMP or dev tools background;You know paywalls, onboarding,andA/B testing from the inside;Workedin a pipeline‑driven or ABM marketing team;SEO basics: keyword research, GoogleSearchConsole; Your own audience on LinkedIn, X, or Substack

Условия:

Strong product with industry‑best metrics. Adapty is among the top 5% fastest‑growing SaaS companies. Exceptional compensation directly tied to your results. Direct communication and ownership. No bureaucracy, no politics, just impact. Flexible remote work. Joinus from anywhere or work onsite in our Belgrade or London offices. Professional support. Language learning, sports, health insurance, laptop coverage, and more.